Award-winning Case Study For FieldCraft Survival By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “FieldCraft Survival”, or large enterprises, they have established a Facebook page for advertising and promotion. “FieldCraft Survival” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “FieldCraft Survival” through the method of adspy!

FieldCraft Survival Facebook ad Introduction by ad spy method

“FieldCraft Survival” introduction:FieldCraft LLCs objective is to better prepare the American citizen to survive and flourish by providing survival equipment, training, and consultation.

“FieldCraft Survival” Facebook ads last run:2020-02-21 13:08:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “FieldCraft Survival” ads data to help “FieldCraft Survival” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “FieldCraft Survival”. In this report, we analyze in detail the best ad cases of “FieldCraft Survival”.

FieldCraft Survival Top3 Ads Case Study:

Advertisers FieldCraft Survival FieldCraft Survival FieldCraft Survival
Ad title FieldCraft Survival FieldCraft Survival by aka FieldCraftSurvival on Apple Podcasts Carry Your Tourniquet Inside Your WaistBand
Ad text Now available in Ranger Green. Our shooters hat is our most popular hat. No top button for comfor... New podcast on mindset and surviving stress and trauma. Designed by FieldCraft to carry a Tourniquet Inside the Waist Band, the IWB T-Holster serves as a...
Ad format Image Image Image
Categories Sports & Recreation Sports & Recreation Sports & Recreation
Duration 1 days 1 days 27 days
Like 1 43 129

FieldCraft Survival Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “FieldCraft Survival” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“FieldCraft Survival” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “FieldCraft Survival” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title FieldCraft Survival FieldCraft Survival by aka FieldCraftSurvival on Apple Podcasts Carry Your Tourniquet Inside Your WaistBand
Ad text  Now available in Ranger Green. Our shooters hat is our most popular hat. No top button for comfor...  New podcast on mindset and surviving stress and trauma.  Designed by FieldCraft to carry a Tourniquet Inside the Waist Band, the IWB T-Holster serves as a...
Ad type  other  other  other
Ad word count 383  55  193

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “FieldCraft Survival”, the text type used is other to obtain the best ad performance. “FieldCraft Survival” can use this copy style more. On the other hand, “FieldCraft Survival” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “FieldCraft Survival” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “FieldCraft Survival” are:N/A,LEARN_MORE,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “FieldCraft Survival” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “FieldCraft Survival” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “FieldCraft Survival” top 3 ads schedules are: 1 days,1 days, and 27 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “FieldCraft Survival”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“FieldCraft Survival” should put ads in the best time period, so that ads get the most value in a limited time.

Related “FieldCraft Survival” ad case study report

If you want to check the best ad case study of other advertisers related to “FieldCraft Survival”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “FieldCraft Survival”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.