Award-winning Case Study For Fatema Dewji - EEI By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Fatema Dewji - EEI”, or large enterprises, they have established a Facebook page for advertising and promotion. “Fatema Dewji - EEI” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Fatema Dewji - EEI” through the method of adspy!

Fatema Dewji - EEI Facebook ad Introduction by ad spy method

“Fatema Dewji - EEI” introduction:Fatema Dewji is the marketing head of MeTL, one of the largest business houses in Africa and founder of Educate, Empower & Inspire—a platform she uses to inspire those around her. Fatema has been recognized as one of Africa’s most influential women.

“Fatema Dewji - EEI” Facebook ads last run:2020-02-17 06:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Fatema Dewji - EEI” ads data to help “Fatema Dewji - EEI” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Fatema Dewji - EEI”. In this report, we analyze in detail the best ad cases of “Fatema Dewji - EEI”.

Fatema Dewji - EEI Top3 Ads Case Study:

Advertisers Fatema Dewji - EEI Fatema Dewji - EEI Fatema Dewji - EEI
Ad title Fatema Dewji (@fatemagdewji) • Instagram photos and videos Fatema Dewji - EEI Fatema Dewji (@fatemagdewji) • Instagram photos and videos
Ad text Ready set…… JUST ... DO .... IT • This is the mantra I live by. • When I was much younger I was o... Life….its all about working on your character You push hard everyday And you work on your decency... Follow @fatemagdewji - From my book - Marketing for an African Powerhouse Nobody Wants to Climb ...
Ad format Image Video Image
Categories Community Community Community
Duration 3 days 1 days 1 days
Like 0 0 0

Fatema Dewji - EEI Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Fatema Dewji - EEI” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Fatema Dewji - EEI” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Fatema Dewji - EEI” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Fatema Dewji (@fatemagdewji) • Instagram photos and videos Fatema Dewji - EEI Fatema Dewji (@fatemagdewji) • Instagram photos and videos
Ad text  Ready set…… JUST ... DO .... IT • This is the mantra I live by. • When I was much younger I was o...  Life….its all about working on your character You push hard everyday And you work on your decency...  Follow @fatemagdewji - From my book - Marketing for an African Powerhouse Nobody Wants to Climb ...
Ad type  other  other  other
Ad word count 1255  1616  2191

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Fatema Dewji - EEI”, the text type used is other to obtain the best ad performance. “Fatema Dewji - EEI” can use this copy style more. On the other hand, “Fatema Dewji - EEI” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Fatema Dewji - EEI” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “Fatema Dewji - EEI” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Fatema Dewji - EEI” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Fatema Dewji - EEI” top 3 ads schedules are: 3 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Fatema Dewji - EEI”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Fatema Dewji - EEI” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Fatema Dewji - EEI” ad case study report

If you want to check the best ad case study of other advertisers related to “Fatema Dewji - EEI”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Fatema Dewji - EEI”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.