Award-winning Case Study For Fancy Things By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Fancy Things”, or large enterprises, they have established a Facebook page for advertising and promotion. “Fancy Things” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Fancy Things” through the method of adspy!

Fancy Things Facebook ad Introduction by ad spy method

“Fancy Things” introduction:

“Fancy Things” Facebook ads last run:2020-02-21 21:20:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Fancy Things” ads data to help “Fancy Things” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Fancy Things”. In this report, we analyze in detail the best ad cases of “Fancy Things”.

Fancy Things Top3 Ads Case Study:

Advertisers Fancy Things Fancy Things Fancy Things
Ad title 2018年底巨惠,低至1折! ลูกค้าที่สั่งซื้อในวันนี้จะแถมเข็มขัดทหาร โทรศัพท์ติดตามตำแหน่งMINIA8จากอเมริกา
Ad text 全球名表,這裏白菜價!! 馬上了解 X7กางเกงยาวยุทธวิธีที่ปฏิบัติงานของArchon ทนสึกหรอ เป็นสัญลักษณ์แห่งเสน่ห์ของผู้ชาย 1 ตัว 550บา... 1⃣ติดตามได้ทุกพื้นที่บนโลก 2⃣พิกัดจากระบบดาวเทียมและการดักฟัง 3⃣ช่วยในติดตามตำแหน่ง ระบบป้องกันข...
Ad format Image Image Image
Categories Product/Service Product/Service Product/Service
Duration 3 days 17 days 41 days
Like 0 20 29

Fancy Things Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Fancy Things” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Fancy Things” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Fancy Things” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 2018年底巨惠,低至1折! ลูกค้าที่สั่งซื้อในวันนี้จะแถมเข็มขัดทหาร โทรศัพท์ติดตามตำแหน่งMINIA8จากอเมริกา
Ad text  全球名表,這裏白菜價!! 馬上了解  X7กางเกงยาวยุทธวิธีที่ปฏิบัติงานของArchon ทนสึกหรอ เป็นสัญลักษณ์แห่งเสน่ห์ของผู้ชาย 1 ตัว 550บา...  1⃣ติดตามได้ทุกพื้นที่บนโลก 2⃣พิกัดจากระบบดาวเทียมและการดักฟัง 3⃣ช่วยในติดตามตำแหน่ง ระบบป้องกันข...
Ad type  other  other  other
Ad word count 53  138  148

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Fancy Things”, the text type used is other to obtain the best ad performance. “Fancy Things” can use this copy style more. On the other hand, “Fancy Things” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Fancy Things” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Fancy Things” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Fancy Things” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Fancy Things” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Fancy Things” top 3 ads schedules are: 3 days,17 days, and 41 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Fancy Things”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Fancy Things” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Fancy Things” ad case study report

If you want to check the best ad case study of other advertisers related to “Fancy Things”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Fancy Things”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.