Award-winning Case Study For EYESCREAM Inc. By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “EYESCREAM Inc.”, or large enterprises, they have established a Facebook page for advertising and promotion. “EYESCREAM Inc.” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “EYESCREAM Inc.” through the method of adspy!

EYESCREAM Inc. Facebook ad Introduction by ad spy method

“EYESCREAM Inc.” introduction:☞ 每週三新品上市 ☞ 官方網站 ☞ 門市資訊 ☞IG: eyescream_tw

“EYESCREAM Inc.” Facebook ads last run:2020-02-22 12:30:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “EYESCREAM Inc.” ads data to help “EYESCREAM Inc.” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “EYESCREAM Inc.”. In this report, we analyze in detail the best ad cases of “EYESCREAM Inc.”.

EYESCREAM Inc. Top3 Ads Case Study:

Ad title EYESCREAM Inc. EYESCREAM Inc. 限時 !! 春夏新裝88折
Ad text   媽祖說:新品全面88折 手刀 ▶▶ 最新春夏衣著,好評熱售中! 這邊還有~ 上衣2件568 精選春衣75折
Ad format Video Video Image
Categories Clothing Store Clothing Store Clothing Store
Duration 1 days 1 days 1 days
Like 0 0 1

EYESCREAM Inc. Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “EYESCREAM Inc.” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“EYESCREAM Inc.” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “EYESCREAM Inc.” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title EYESCREAM Inc. EYESCREAM Inc. 限時 !! 春夏新裝88折
Ad text      媽祖說:新品全面88折 手刀 ▶▶ 最新春夏衣著,好評熱售中! 這邊還有~ 上衣2件568 精選春衣75折
Ad type  other  other  other
Ad word count 0  0  213

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “EYESCREAM Inc.”, the text type used is other to obtain the best ad performance. “EYESCREAM Inc.” can use this copy style more. On the other hand, “EYESCREAM Inc.” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “EYESCREAM Inc.” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “EYESCREAM Inc.” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “EYESCREAM Inc.” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “EYESCREAM Inc.” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “EYESCREAM Inc.” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “EYESCREAM Inc.”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“EYESCREAM Inc.” should put ads in the best time period, so that ads get the most value in a limited time.

Related “EYESCREAM Inc.” ad case study report

If you want to check the best ad case study of other advertisers related to “EYESCREAM Inc.”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “EYESCREAM Inc.”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.