Award-winning Case Study For Explore Branson By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Explore Branson”, or large enterprises, they have established a Facebook page for advertising and promotion. “Explore Branson” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Explore Branson” through the method of adspy!

Explore Branson Facebook ad Introduction by ad spy method

“Explore Branson” introduction:The Official Fan Page of Branson Lakes Area. The possibilities for a memorable vacation are truly limitless.

“Explore Branson” Facebook ads last run:2020-02-17 09:28:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Explore Branson” ads data to help “Explore Branson” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Explore Branson”. In this report, we analyze in detail the best ad cases of “Explore Branson”.

Explore Branson Top3 Ads Case Study:

Advertisers Explore Branson Explore Branson Explore Branson
Ad title Fly to Branson Direct Flights to Branson Nonstop Flight to Branson
Ad text It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ... It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ... It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ...
Ad format Image Image Image
Categories other other other
Duration 35 days 1 days 1 days
Like 66 16 3

Explore Branson Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Explore Branson” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Explore Branson” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Explore Branson” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Fly to Branson Direct Flights to Branson Nonstop Flight to Branson
Ad text  It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ...  It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ...  It's easier than ever to fly to Branson, MO! Discover amazing live shows, thrilling attractions, ...
Ad type  other  other  other
Ad word count 124  124  124

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Explore Branson”, the text type used is other to obtain the best ad performance. “Explore Branson” can use this copy style more. On the other hand, “Explore Branson” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Explore Branson” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Explore Branson” are:LEARN_MORE,BOOK_TRAVEL,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Explore Branson” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Explore Branson” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Explore Branson” top 3 ads schedules are: 35 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Explore Branson”‘s top 1 ad duration is 35 days. Every advertisement has a life cycle.
“Explore Branson” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Explore Branson” ad case study report

If you want to check the best ad case study of other advertisers related to “Explore Branson”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Explore Branson”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.