Award-winning Case Study For Etiqa Insurance & Takaful By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Etiqa Insurance & Takaful”, or large enterprises, they have established a Facebook page for advertising and promotion. “Etiqa Insurance & Takaful” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Etiqa Insurance & Takaful” through the method of adspy!

Etiqa Insurance & Takaful Facebook ad Introduction by ad spy method

“Etiqa Insurance & Takaful” introduction:Welcome to the official Etiqa Insurance & Takaful Facebook page. Our operating hours are 9.00 am - 5.15 pm Monday - Thursday, 9.00 am - 4.15 pm Friday.

“Etiqa Insurance & Takaful” Facebook ads last run:2020-02-17 05:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Etiqa Insurance & Takaful” ads data to help “Etiqa Insurance & Takaful” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Etiqa Insurance & Takaful”. In this report, we analyze in detail the best ad cases of “Etiqa Insurance & Takaful”.

Etiqa Insurance & Takaful Top3 Ads Case Study:

 1st2nd3rd
Advertisers Etiqa Insurance & Takaful Etiqa Insurance & Takaful Etiqa Insurance & Takaful
Ad title FAST & EASY App with GPS FAST & EASY 应用程式与 GPS FAST & EASY App with GPS
Ad text Car Troubles? Etiqa’s AUTO ASSIST App with GPS will locate you & come to your rescue! 汽车故障? Etiqa AUTO ASSIST 应用程式与 GPS 会找到您的所在地和提供援助. Etiqa’s AUTO ASSIST App with GPS will locate you & come to your rescue when you have Car troubles!
CTA type SIGN_UP SIGN_UP SIGN_UP
Ad format Video Video Video
Categories Insurance Company Insurance Company Insurance Company
Duration 1 days 1 days 1 days
Like 5 0 0

Etiqa Insurance & Takaful Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Etiqa Insurance & Takaful” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Etiqa Insurance & Takaful” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Etiqa Insurance & Takaful” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title FAST & EASY App with GPS FAST & EASY 应用程式与 GPS FAST & EASY App with GPS
Ad text  Car Troubles? Etiqa’s AUTO ASSIST App with GPS will locate you & come to your rescue!  汽车故障? Etiqa AUTO ASSIST 应用程式与 GPS 会找到您的所在地和提供援助.  Etiqa’s AUTO ASSIST App with GPS will locate you & come to your rescue when you have Car troubles!
Ad type  other  other  other
Ad word count 85  48  98

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Etiqa Insurance & Takaful”, the text type used is other to obtain the best ad performance. “Etiqa Insurance & Takaful” can use this copy style more. On the other hand, “Etiqa Insurance & Takaful” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Etiqa Insurance & Takaful” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Etiqa Insurance & Takaful” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Etiqa Insurance & Takaful” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Etiqa Insurance & Takaful” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Etiqa Insurance & Takaful” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Etiqa Insurance & Takaful”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Etiqa Insurance & Takaful” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Etiqa Insurance & Takaful” ad case study report

If you want to check the best ad case study of other advertisers related to “Etiqa Insurance & Takaful”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Etiqa Insurance & Takaful”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.