Award-winning Case Study For Esquire Philippines By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Esquire Philippines”, or large enterprises, they have established a Facebook page for advertising and promotion. “Esquire Philippines” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Esquire Philippines” through the method of adspy!

Esquire Philippines Facebook ad Introduction by ad spy method

“Esquire Philippines” introduction:The Filipino Man at His Best.

“Esquire Philippines” Facebook ads last run:2020-02-17 06:56:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Esquire Philippines” ads data to help “Esquire Philippines” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Esquire Philippines”. In this report, we analyze in detail the best ad cases of “Esquire Philippines”.

Esquire Philippines Top3 Ads Case Study:

Advertisers Esquire Philippines Esquire Philippines Esquire Philippines
Ad title Here's How Much a 3-Bedroom Unit in Makati is Worth These Days Jose Mari Chan, Noli de Castro, Angel Locsin, Daniel Padilla, Bea Alonzo Among ABS-CBN's Top 100 Stockholders Spectrum 'Hot' On Biz Prospects In 2020
Ad text And it will only continue to go up. Vic Sotto and Bea Alonzo are also on the list. What will it take for Filipino companies to make the shift to solar power?
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 2 days 1 days 5 days
Like 46 293 613

Esquire Philippines Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Esquire Philippines” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Esquire Philippines” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Esquire Philippines” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Here's How Much a 3-Bedroom Unit in Makati is Worth These Days Jose Mari Chan, Noli de Castro, Angel Locsin, Daniel Padilla, Bea Alonzo Among ABS-CBN's Top 100 Stockholders Spectrum 'Hot' On Biz Prospects In 2020
Ad text  And it will only continue to go up.  Vic Sotto and Bea Alonzo are also on the list.  What will it take for Filipino companies to make the shift to solar power?
Ad type  other  other  other
Ad word count 35  46  74

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Esquire Philippines”, the text type used is other to obtain the best ad performance. “Esquire Philippines” can use this copy style more. On the other hand, “Esquire Philippines” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Esquire Philippines” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Esquire Philippines” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Esquire Philippines” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Esquire Philippines” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Esquire Philippines” top 3 ads schedules are: 2 days,1 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Esquire Philippines”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Esquire Philippines” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Esquire Philippines” ad case study report

If you want to check the best ad case study of other advertisers related to “Esquire Philippines”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Esquire Philippines”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.