Award-winning Case Study For Elight Learning English By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Elight Learning English”, or large enterprises, they have established a Facebook page for advertising and promotion. “Elight Learning English” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Elight Learning English” through the method of adspy!

Elight Learning English Facebook ad Introduction by ad spy method

“Elight Learning English” introduction:Light up your way to the World.

“Elight Learning English” Facebook ads last run:2020-02-10 15:33:12

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Elight Learning English” ads data to help “Elight Learning English” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Elight Learning English”. In this report, we analyze in detail the best ad cases of “Elight Learning English”.

Elight Learning English Top3 Ads Case Study:

Advertisers Elight Learning English Elight Learning English Elight Learning English
Ad title SẮM SỬA SÁCH HAY - QUÀ TẾT TRAO TAY !  3 Điều nhất định phải làm để giỏi tiếng Anh
Ad text 🎉HỌC TIẾNG ANH NĂM MỚI - LÀM GÌ CŨNG THẮNG LỢI ! 🎉 Mua sách Top 1, tặng free khoá Online cũng xị... RỘN RÃ XUÂN SANG - ELIGHT BUNG QUÀ NGẬP TRÀN 🌸 Sách Tiếng Anh Cơ Bản phiên bản Tết đặc biệt - "Bá... 🎉NĂM MỚI CẦU GÌ CHO GIỎI TIẾNG ANH?💥 🧧 2020 tới rồi, đừng để những mục tiêu mãi dang dở. Hạ quyế...
Ad format Video Image Video
Categories other other other
Duration 29 days 10 days 1 days
Like 188 210 314

Elight Learning English Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Elight Learning English” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Elight Learning English” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Elight Learning English” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title SẮM SỬA SÁCH HAY - QUÀ TẾT TRAO TAY ! 3 Điều nhất định phải làm để giỏi tiếng Anh
Ad text  🎉HỌC TIẾNG ANH NĂM MỚI - LÀM GÌ CŨNG THẮNG LỢI ! 🎉 Mua sách Top 1, tặng free khoá Online cũng xị...  RỘN RÃ XUÂN SANG - ELIGHT BUNG QUÀ NGẬP TRÀN 🌸 Sách Tiếng Anh Cơ Bản phiên bản Tết đặc biệt - "Bá...  🎉NĂM MỚI CẦU GÌ CHO GIỎI TIẾNG ANH?💥 🧧 2020 tới rồi, đừng để những mục tiêu mãi dang dở. Hạ quyế...
Ad type  other  other  other
Ad word count 2685  2231  1238

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Elight Learning English”, the text type used is other to obtain the best ad performance. “Elight Learning English” can use this copy style more. On the other hand, “Elight Learning English” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Elight Learning English” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Elight Learning English” are:MESSAGE_PAGE,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Elight Learning English” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Elight Learning English” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Elight Learning English” top 3 ads schedules are: 29 days,10 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Elight Learning English”‘s top 1 ad duration is 29 days. Every advertisement has a life cycle.
“Elight Learning English” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Elight Learning English” ad case study report

If you want to check the best ad case study of other advertisers related to “Elight Learning English”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Elight Learning English”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.