Award-winning Case Study For El Corte Inglés Portugal By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “El Corte Inglés Portugal”, or large enterprises, they have established a Facebook page for advertising and promotion. “El Corte Inglés Portugal” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “El Corte Inglés Portugal” through the method of adspy!

El Corte Inglés Portugal Facebook ad Introduction by ad spy method

“El Corte Inglés Portugal” introduction:Seja bem-vindo(a) à Página oficial do El Corte Inglés Portugal! Aqui pode ficar a conhecer todas as novidades e ter acesso a passatempos exclusivos para os nossos fãs.

“El Corte Inglés Portugal” Facebook ads last run:2020-01-24 18:25:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “El Corte Inglés Portugal” ads data to help “El Corte Inglés Portugal” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “El Corte Inglés Portugal”. In this report, we analyze in detail the best ad cases of “El Corte Inglés Portugal”.

El Corte Inglés Portugal Top3 Ads Case Study:

Advertisers El Corte Inglés Portugal El Corte Inglés Portugal El Corte Inglés Portugal
Ad title +COR | Inspire-se! El Corte Inglés Portugal Discover the best insider tips
Ad text Novas cores, novos dias, nova temporada. Deixe-se contagiar! Tudo para as Férias na Neve! Até 30 de Abril, Skis, Pranchas, Acessórios, Vestuário e muito mais ... Download our free app with an offline map and a city guide of Lisboa. Discover each neighborhood ...
Ad format Video Carousel Video
Categories other other other
Duration 5 days 12 days 41 days
Like 870 36 246

El Corte Inglés Portugal Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “El Corte Inglés Portugal” top 3 ads are: Video,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“El Corte Inglés Portugal” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “El Corte Inglés Portugal” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title +COR | Inspire-se! El Corte Inglés Portugal Discover the best insider tips
Ad text  Novas cores, novos dias, nova temporada. Deixe-se contagiar!  Tudo para as Férias na Neve! Até 30 de Abril, Skis, Pranchas, Acessórios, Vestuário e muito mais ...  Download our free app with an offline map and a city guide of Lisboa. Discover each neighborhood ...
Ad type  other  other  other
Ad word count 60  123  203

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “El Corte Inglés Portugal”, the text type used is other to obtain the best ad performance. “El Corte Inglés Portugal” can use this copy style more. On the other hand, “El Corte Inglés Portugal” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “El Corte Inglés Portugal” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “El Corte Inglés Portugal” are:LEARN_MORE,SHOP_NOW,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “El Corte Inglés Portugal” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “El Corte Inglés Portugal” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “El Corte Inglés Portugal” top 3 ads schedules are: 5 days,12 days, and 41 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “El Corte Inglés Portugal”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“El Corte Inglés Portugal” should put ads in the best time period, so that ads get the most value in a limited time.

Related “El Corte Inglés Portugal” ad case study report

If you want to check the best ad case study of other advertisers related to “El Corte Inglés Portugal”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “El Corte Inglés Portugal”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.