Award-winning Case Study For EducationUSA Russia By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “EducationUSA Russia”, or large enterprises, they have established a Facebook page for advertising and promotion. “EducationUSA Russia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “EducationUSA Russia” through the method of adspy!

EducationUSA Russia Facebook ad Introduction by ad spy method

“EducationUSA Russia” introduction:Official Facebook of EducationUSA Russia about U.S. Higher education. With centers in 170 countries, EducationUSA is committed to promoting accredited U.S. higher education institutions to over 18 million students each year.

“EducationUSA Russia” Facebook ads last run:2020-02-17 06:52:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “EducationUSA Russia” ads data to help “EducationUSA Russia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “EducationUSA Russia”. In this report, we analyze in detail the best ad cases of “EducationUSA Russia”.

EducationUSA Russia Top3 Ads Case Study:

 1st2nd3rd
Advertisers EducationUSA Russia EducationUSA Russia EducationUSA Russia
Ad title US Education Week - EducationUSA Russia US Education Week в Санкт-Петербурге - EducationUSA Russia US Education Week в Санкт-Петербурге - EducationUSA Russia
Ad text U.S. Education Week - снова с Вами! День американского образования от официального источника инфо... U.S. Education Week - снова с Вами! День американского образования от официального источника инфо... U.S. Education Week - снова с Вами! День американского образования от официального источника инфо...
CTA type SIGN_UP SIGN_UP SIGN_UP
Ad format Image Image Image
Categories other other other
Duration 1 days 8 days 1 days
Like 73 24 4

EducationUSA Russia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “EducationUSA Russia” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“EducationUSA Russia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “EducationUSA Russia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title US Education Week - EducationUSA Russia US Education Week в Санкт-Петербурге - EducationUSA Russia US Education Week в Санкт-Петербурге - EducationUSA Russia
Ad text  U.S. Education Week - снова с Вами! День американского образования от официального источника инфо...  U.S. Education Week - снова с Вами! День американского образования от официального источника инфо...  U.S. Education Week - снова с Вами! День американского образования от официального источника инфо...
Ad type  other  other  other
Ad word count 2141  2141  2141

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “EducationUSA Russia”, the text type used is other to obtain the best ad performance. “EducationUSA Russia” can use this copy style more. On the other hand, “EducationUSA Russia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “EducationUSA Russia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “EducationUSA Russia” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “EducationUSA Russia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “EducationUSA Russia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “EducationUSA Russia” top 3 ads schedules are: 1 days,8 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “EducationUSA Russia”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“EducationUSA Russia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “EducationUSA Russia” ad case study report

If you want to check the best ad case study of other advertisers related to “EducationUSA Russia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “EducationUSA Russia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.