Award-winning Case Study For Econet Zimbabwe By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Econet Zimbabwe”, or large enterprises, they have established a Facebook page for advertising and promotion. “Econet Zimbabwe” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Econet Zimbabwe” through the method of adspy!

Econet Zimbabwe Facebook ad Introduction by ad spy method

“Econet Zimbabwe” introduction:Econet Wireless Zimbabwe is a subsidiary of Econet Wireless International. Find out more about the Econet Group at

“Econet Zimbabwe” Facebook ads last run:2020-02-20 23:20:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Econet Zimbabwe” ads data to help “Econet Zimbabwe” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Econet Zimbabwe”. In this report, we analyze in detail the best ad cases of “Econet Zimbabwe”.

Econet Zimbabwe Top3 Ads Case Study:

Advertisers Econet Zimbabwe Econet Zimbabwe Econet Zimbabwe
Ad title I am Digital - Episode 1 #YoPlayHunt Econet Zimbabwe
Ad text The story is here... and its a Digital one. #IamDigital #EnhancingLives #DigitalLifestyleNetwork Tamy Moyo is experiencing reality differently in the First Augmented Reality game in Africa! Go ... This week we continue to celebrate the life & music of the great Oliver Mtukudzi We all have a #...
Ad format Video Video Image
Categories other other Telecommunication Company
Duration 1 days 2 days 1 days
Like 345 91 1325

Econet Zimbabwe Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Econet Zimbabwe” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Econet Zimbabwe” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Econet Zimbabwe” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title I am Digital - Episode 1 #YoPlayHunt Econet Zimbabwe
Ad text  The story is here... and its a Digital one. #IamDigital #EnhancingLives #DigitalLifestyleNetwork  Tamy Moyo is experiencing reality differently in the First Augmented Reality game in Africa! Go ...  This week we continue to celebrate the life & music of the great Oliver Mtukudzi We all have a #...
Ad type  other  other  other
Ad word count 97  224  261

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Econet Zimbabwe”, the text type used is other to obtain the best ad performance. “Econet Zimbabwe” can use this copy style more. On the other hand, “Econet Zimbabwe” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Econet Zimbabwe” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Econet Zimbabwe” are:LEARN_MORE,SIGN_UP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Econet Zimbabwe” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Econet Zimbabwe” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Econet Zimbabwe” top 3 ads schedules are: 1 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Econet Zimbabwe”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Econet Zimbabwe” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Econet Zimbabwe” ad case study report

If you want to check the best ad case study of other advertisers related to “Econet Zimbabwe”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Econet Zimbabwe”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.