Award-winning Case Study For ECO Minerals By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “ECO Minerals”, or large enterprises, they have established a Facebook page for advertising and promotion. “ECO Minerals” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “ECO Minerals” through the method of adspy!

ECO Minerals Facebook ad Introduction by ad spy method

“ECO Minerals” introduction:Australia's ECO friendly MINERAL MAKEUP with the best mineral foundation range from Byron Bay. So beautiful it is 100% LOVE IT Guaranteed!

“ECO Minerals” Facebook ads last run:2020-02-01 02:11:56

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “ECO Minerals” ads data to help “ECO Minerals” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “ECO Minerals”. In this report, we analyze in detail the best ad cases of “ECO Minerals”.

ECO Minerals Top3 Ads Case Study:

Advertisers ECO Minerals ECO Minerals ECO Minerals
Ad title TRY US \\ $2 Sample with FREE SHIPPING TRY US \\ $2 Sample with FREE SHIPPING ECO Minerals
Ad text Getting something new is always a bit scary. Why not try one of our $2 or $9.90 samples with FRE... Grab FREE SHIPPING with a $2 or $9.90 sample of our ECO MINERALS makeup, straight to your door!  Click the link to sign up to @ecominerals news and tag 5 friends to be in the draw. Prize drawn ...
Ad format Image Image Image
Categories Beauty/Cosmetics Company Beauty/Cosmetics Company Beauty/Cosmetics Company
Duration 97 days 97 days 4 days
Like 31 23 104

ECO Minerals Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “ECO Minerals” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“ECO Minerals” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “ECO Minerals” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title TRY US \\ $2 Sample with FREE SHIPPING TRY US \\ $2 Sample with FREE SHIPPING ECO Minerals
Ad text  Getting something new is always a bit scary. Why not try one of our $2 or $9.90 samples with FRE...  Grab FREE SHIPPING with a $2 or $9.90 sample of our ECO MINERALS makeup, straight to your door!  Click the link to sign up to @ecominerals news and tag 5 friends to be in the draw. Prize drawn ...
Ad type  other  other  other
Ad word count 108  97  142

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “ECO Minerals”, the text type used is other to obtain the best ad performance. “ECO Minerals” can use this copy style more. On the other hand, “ECO Minerals” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “ECO Minerals” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “ECO Minerals” are:SHOP_NOW,SHOP_NOW,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “ECO Minerals” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “ECO Minerals” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “ECO Minerals” top 3 ads schedules are: 97 days,97 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “ECO Minerals”‘s top 1 ad duration is 97 days. Every advertisement has a life cycle.
“ECO Minerals” should put ads in the best time period, so that ads get the most value in a limited time.

Related “ECO Minerals” ad case study report

If you want to check the best ad case study of other advertisers related to “ECO Minerals”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “ECO Minerals”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.