Award-winning Case Study For Eastern Academy By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Eastern Academy”, or large enterprises, they have established a Facebook page for advertising and promotion. “Eastern Academy” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Eastern Academy” through the method of adspy!

Eastern Academy Facebook ad Introduction by ad spy method

“Eastern Academy” introduction:Eastern Academy is a Canadian career college that trains graduates in the fields of health care, business, supply chain and information technology.

“Eastern Academy” Facebook ads last run:2020-02-04 04:31:21

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Eastern Academy” ads data to help “Eastern Academy” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Eastern Academy”. In this report, we analyze in detail the best ad cases of “Eastern Academy”.

Eastern Academy Top3 Ads Case Study:

Advertisers Eastern Academy Eastern Academy Eastern Academy
Ad title Your Time Is Now! Timeline Photos Your Time Is Now!
Ad text It's never too late to go back to school for a career change. Re-enter the workforce your way. Vi... Throughout your time in your program, campuses plan a variety of events to help you feel your sch... It's never too late to go back to school for a career change. Re-enter the workforce your way. Vi...
Ad format Image Image Image
Categories Education Education Education
Duration 3 days 1 days 209 days
Like 0 9 2

Eastern Academy Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Eastern Academy” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Eastern Academy” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Eastern Academy” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Your Time Is Now! Timeline Photos Your Time Is Now!
Ad text  It's never too late to go back to school for a career change. Re-enter the workforce your way. Vi...  Throughout your time in your program, campuses plan a variety of events to help you feel your sch...  It's never too late to go back to school for a career change. Re-enter the workforce your way. Vi...
Ad type  other  other  other
Ad word count 116  312  116

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Eastern Academy”, the text type used is other to obtain the best ad performance. “Eastern Academy” can use this copy style more. On the other hand, “Eastern Academy” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Eastern Academy” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Eastern Academy” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Eastern Academy” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Eastern Academy” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Eastern Academy” top 3 ads schedules are: 3 days,1 days, and 209 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Eastern Academy”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Eastern Academy” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Eastern Academy” ad case study report

If you want to check the best ad case study of other advertisers related to “Eastern Academy”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Eastern Academy”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.