Award-winning Case Study For EA SPORTS NHL By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “EA SPORTS NHL”, or large enterprises, they have established a Facebook page for advertising and promotion. “EA SPORTS NHL” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “EA SPORTS NHL” through the method of adspy!

EA SPORTS NHL Facebook ad Introduction by ad spy method

“EA SPORTS NHL” introduction:Welcome to the official EA SPORTS NHL fan Facebook page. Visit the EA SPORTS NHL website at http://www.easports.com/nhl. Twitter @EASPORTSNHL

“EA SPORTS NHL” Facebook ads last run:2020-02-18 23:09:28

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “EA SPORTS NHL” ads data to help “EA SPORTS NHL” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “EA SPORTS NHL”. In this report, we analyze in detail the best ad cases of “EA SPORTS NHL”.

EA SPORTS NHL Top3 Ads Case Study:

 1st2nd3rd
Advertisers EA SPORTS NHL EA SPORTS NHL EA SPORTS NHL
Ad title EA SPORTS NHL 19 NHL® 19 ennakkotilaajille 3 päivän Early Access NHL® 19 ennakkotilaajille 3 päivän Early Access
Ad text Från frusen sjö till proffsmiljö. Spela NHL 19 nu! ❄️ Ulkojäiltä NHL-kaukaloihin. 🎮❄️🏒🚨 Patrik Laine on uusi EA SPORTS™ NHL® 19 kansikuvapelaaja Ulkojäiltä NHL-kaukaloihin. 🎮❄️🏒🚨 Patrik Laine on uusi EA SPORTS™ NHL® 19 kansikuvapelaaja
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Video Video Video
Categories Video Game Video Game Video Game
Duration 36 days 1 days 3 days
Like 88 58 403

EA SPORTS NHL Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “EA SPORTS NHL” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“EA SPORTS NHL” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “EA SPORTS NHL” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title EA SPORTS NHL 19 NHL® 19 ennakkotilaajille 3 päivän Early Access NHL® 19 ennakkotilaajille 3 päivän Early Access
Ad text  Från frusen sjö till proffsmiljö. Spela NHL 19 nu! ❄️  Ulkojäiltä NHL-kaukaloihin. 🎮❄️🏒🚨 Patrik Laine on uusi EA SPORTS™ NHL® 19 kansikuvapelaaja  Ulkojäiltä NHL-kaukaloihin. 🎮❄️🏒🚨 Patrik Laine on uusi EA SPORTS™ NHL® 19 kansikuvapelaaja
Ad type  other  other  other
Ad word count 53  90  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “EA SPORTS NHL”, the text type used is other to obtain the best ad performance. “EA SPORTS NHL” can use this copy style more. On the other hand, “EA SPORTS NHL” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “EA SPORTS NHL” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “EA SPORTS NHL” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “EA SPORTS NHL” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “EA SPORTS NHL” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “EA SPORTS NHL” top 3 ads schedules are: 36 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “EA SPORTS NHL”‘s top 1 ad duration is 36 days. Every advertisement has a life cycle.
“EA SPORTS NHL” should put ads in the best time period, so that ads get the most value in a limited time.

Related “EA SPORTS NHL” ad case study report

If you want to check the best ad case study of other advertisers related to “EA SPORTS NHL”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “EA SPORTS NHL”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.