Award-winning Case Study For Duke Nursing Careers By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Duke Nursing Careers”, or large enterprises, they have established a Facebook page for advertising and promotion. “Duke Nursing Careers” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Duke Nursing Careers” through the method of adspy!

Duke Nursing Careers Facebook ad Introduction by ad spy method

“Duke Nursing Careers” introduction:Join us in making a difference! Explore Duke Nursing career opportunities at www.dukenursing.org/.

“Duke Nursing Careers” Facebook ads last run:2020-02-04 08:54:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Duke Nursing Careers” ads data to help “Duke Nursing Careers” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Duke Nursing Careers”. In this report, we analyze in detail the best ad cases of “Duke Nursing Careers”.

Duke Nursing Careers Top3 Ads Case Study:

 1st2nd3rd
Advertisers Duke Nursing Careers Duke Nursing Careers Duke Nursing Careers
Ad title RNs - Discover the Duke Health Difference RNs - Discover the Duke Health Difference RNs - Discover the Duke Health Difference
Ad text Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r... Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r... Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r...
CTA type APPLY_NOW APPLY_NOW APPLY_NOW
Ad format Image Image Video
Categories Organization Organization Organization
Duration 26 days 42 days 42 days
Like 29 45 20

Duke Nursing Careers Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Duke Nursing Careers” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Duke Nursing Careers” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Duke Nursing Careers” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title RNs - Discover the Duke Health Difference RNs - Discover the Duke Health Difference RNs - Discover the Duke Health Difference
Ad text  Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r...  Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r...  Explore RN opportunities in over 100 different specialties and sub-specialties. You'll find the r...
Ad type  other  other  other
Ad word count 323  323  323

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Duke Nursing Careers”, the text type used is other to obtain the best ad performance. “Duke Nursing Careers” can use this copy style more. On the other hand, “Duke Nursing Careers” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Duke Nursing Careers” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Duke Nursing Careers” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “Duke Nursing Careers” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Duke Nursing Careers” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Duke Nursing Careers” top 3 ads schedules are: 26 days,42 days, and 42 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Duke Nursing Careers”‘s top 1 ad duration is 26 days. Every advertisement has a life cycle.
“Duke Nursing Careers” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Duke Nursing Careers” ad case study report

If you want to check the best ad case study of other advertisers related to “Duke Nursing Careers”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Duke Nursing Careers”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.