Award-winning Case Study For Driving Television By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Driving Television”, or large enterprises, they have established a Facebook page for advertising and promotion. “Driving Television” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Driving Television” through the method of adspy!

Driving Television Facebook ad Introduction by ad spy method

“Driving Television” introduction:Driving Television reviews the latest and most popular vehicles released each year in Canada. We offer both a male and female perspectives.

“Driving Television” Facebook ads last run:2020-02-22 20:10:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Driving Television” ads data to help “Driving Television” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Driving Television”. In this report, we analyze in detail the best ad cases of “Driving Television”.

Driving Television Top3 Ads Case Study:

 1st2nd3rd
Advertisers Driving Television Driving Television Driving Television
Ad title Driving Innovation Nissan’s Easy-Fill Tire Alert System | Canadian Car Reviews | Driving Television 2018 ACURA NSX AT THE HUBLOT DIAMOND RALLY N/A
Ad text DRIVING INNOVATION NISSAN’S EASY-FILL TIRE ALERT SYSTEM Nissan’s Easy-Fill Tire Alert System tak... The Hublot Diamond Rally is a yearly fundraising event where participants drive supercars to rais... N/A
CTA type LEARN_MORE LEARN_MORE N/A
Ad format Image Video N/A
Categories TV Show TV Show other
Duration 5 days 19 days N/A
Like 5 121 N/A

Driving Television Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Driving Television” top 3 ads are: Image,Video, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Driving Television” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Driving Television” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Driving Innovation Nissan’s Easy-Fill Tire Alert System | Canadian Car Reviews | Driving Television 2018 ACURA NSX AT THE HUBLOT DIAMOND RALLY N/A
Ad text  DRIVING INNOVATION NISSAN’S EASY-FILL TIRE ALERT SYSTEM Nissan’s Easy-Fill Tire Alert System tak...  The Hublot Diamond Rally is a yearly fundraising event where participants drive supercars to rais...  N/A
Ad type  other  other  other
Ad word count 281  997  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Driving Television”, the text type used is other to obtain the best ad performance. “Driving Television” can use this copy style more. On the other hand, “Driving Television” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Driving Television” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Driving Television” are:LEARN_MORE,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Driving Television” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Driving Television” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Driving Television” top 3 ads schedules are: 5 days,19 days, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Driving Television”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Driving Television” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Driving Television” ad case study report

If you want to check the best ad case study of other advertisers related to “Driving Television”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Driving Television”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.