Award-winning Case Study For Drake Moon By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Drake Moon”, or large enterprises, they have established a Facebook page for advertising and promotion. “Drake Moon” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Drake Moon” through the method of adspy!

Drake Moon Facebook ad Introduction by ad spy method

“Drake Moon” introduction:Gaming news and more only here!

“Drake Moon” Facebook ads last run:2020-02-18 23:00:08

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Drake Moon” ads data to help “Drake Moon” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Drake Moon”. In this report, we analyze in detail the best ad cases of “Drake Moon”.

Drake Moon Top3 Ads Case Study:

Advertisers Drake Moon Drake Moon Drake Moon
Ad title Timeline Photos Timeline Photos N/A
Ad text The only thing that you are going to say after playing this game is "I am the milkman, my milk is... If you like the XCOM-series this game is a must have! Great graphics nice gameplay with amazing c... N/A
CTA type N/A N/A N/A
Ad format Image Image N/A
Categories N/A N/A other
Duration 1 days 1 days N/A
Like 1816 407 N/A

Drake Moon Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Drake Moon” top 3 ads are: Image,Image, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Drake Moon” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Drake Moon” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Timeline Photos N/A
Ad text  The only thing that you are going to say after playing this game is "I am the milkman, my milk is...  If you like the XCOM-series this game is a must have! Great graphics nice gameplay with amazing c...  N/A
Ad type  other  other  other
Ad word count 212  186  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Drake Moon”, the text type used is other to obtain the best ad performance. “Drake Moon” can use this copy style more. On the other hand, “Drake Moon” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Drake Moon” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Drake Moon” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Drake Moon” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Drake Moon” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Drake Moon” top 3 ads schedules are: 1 days,1 days, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Drake Moon”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Drake Moon” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Drake Moon” ad case study report

If you want to check the best ad case study of other advertisers related to “Drake Moon”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Drake Moon”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.