Award-winning Case Study For Douglas Allen By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Douglas Allen”, or large enterprises, they have established a Facebook page for advertising and promotion. “Douglas Allen” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Douglas Allen” through the method of adspy!

Douglas Allen Facebook ad Introduction by ad spy method

“Douglas Allen” introduction:Douglas Allen is one of the most recognisable names in the residential estate agency business in North & East London and South Essex.

“Douglas Allen” Facebook ads last run:2020-02-17 06:52:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Douglas Allen” ads data to help “Douglas Allen” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Douglas Allen”. In this report, we analyze in detail the best ad cases of “Douglas Allen”.

Douglas Allen Top3 Ads Case Study:

Advertisers Douglas Allen Douglas Allen Douglas Allen
Ad title Get £500 Towards Your Conveyancing Fees Up To £500 Cash Back Douglas Allen
Ad text Struggling to sell your property through another high street agent? We'll give you £500 towards y... Struggling to sell your property through another high street agent? We'll give you £500 towards y... Property listings, advice and information from your local independent estate agent.
Ad format Image Image Video
Categories other Real Estate Agent Real Estate Agent
Duration 1 days 2 days 2 days
Like 8 2 13

Douglas Allen Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Douglas Allen” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Douglas Allen” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Douglas Allen” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Get £500 Towards Your Conveyancing Fees Up To £500 Cash Back Douglas Allen
Ad text  Struggling to sell your property through another high street agent? We'll give you £500 towards y...  Struggling to sell your property through another high street agent? We'll give you £500 towards y...  Property listings, advice and information from your local independent estate agent.
Ad type  other  other  other
Ad word count 191  191  83

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Douglas Allen”, the text type used is other to obtain the best ad performance. “Douglas Allen” can use this copy style more. On the other hand, “Douglas Allen” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Douglas Allen” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Douglas Allen” are:LEARN_MORE,LEARN_MORE,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Douglas Allen” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Douglas Allen” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Douglas Allen” top 3 ads schedules are: 1 days,2 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Douglas Allen”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Douglas Allen” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Douglas Allen” ad case study report

If you want to check the best ad case study of other advertisers related to “Douglas Allen”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Douglas Allen”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.