Award-winning Case Study For Double Crown Records By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Double Crown Records”, or large enterprises, they have established a Facebook page for advertising and promotion. “Double Crown Records” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Double Crown Records” through the method of adspy!

Double Crown Records Facebook ad Introduction by ad spy method

“Double Crown Records” introduction:Double Crown Records is a surf / instrumental rock n' roll record label based in Bellingham, WA. Online at:

“Double Crown Records” Facebook ads last run:2020-02-20 21:12:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Double Crown Records” ads data to help “Double Crown Records” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Double Crown Records”. In this report, we analyze in detail the best ad cases of “Double Crown Records”.

Double Crown Records Top3 Ads Case Study:

Advertisers Double Crown Records Double Crown Records Double Crown Records
Ad title Double Crown Records Photos from Double Crown Records's post Photos from Double Crown Records's post
Ad text We're celebrating Record Store Day in a big way - not by releasing some limited edition vinyl tha... We're giving away the latest issue of The Continental Magazine, hot off the press, as well as our... We've got LOTS of great new surf and instrumental rock n' roll in the Double Crown shop - release...
Ad format Image Carousel Carousel
Categories Record Label Record Label Record Label
Duration 1 days 3 days 1 days
Like 15 36 73

Double Crown Records Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Double Crown Records” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Double Crown Records” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Double Crown Records” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Double Crown Records Photos from Double Crown Records's post Photos from Double Crown Records's post
Ad text  We're celebrating Record Store Day in a big way - not by releasing some limited edition vinyl tha...  We're giving away the latest issue of The Continental Magazine, hot off the press, as well as our...  We've got LOTS of great new surf and instrumental rock n' roll in the Double Crown shop - release...
Ad type  other  other  other
Ad word count 457  431  227

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Double Crown Records”, the text type used is other to obtain the best ad performance. “Double Crown Records” can use this copy style more. On the other hand, “Double Crown Records” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Double Crown Records” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Double Crown Records” are:SHOP_NOW,N/A,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Double Crown Records” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Double Crown Records” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Double Crown Records” top 3 ads schedules are: 1 days,3 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Double Crown Records”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Double Crown Records” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Double Crown Records” ad case study report

If you want to check the best ad case study of other advertisers related to “Double Crown Records”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Double Crown Records”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.