Award-winning Case Study For Dota 2 Armory Shop By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Dota 2 Armory Shop”, or large enterprises, they have established a Facebook page for advertising and promotion. “Dota 2 Armory Shop” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Dota 2 Armory Shop” through the method of adspy!

Dota 2 Armory Shop Facebook ad Introduction by ad spy method

“Dota 2 Armory Shop” introduction:We are high reputations Dota 2 items seller in the Malaysia and been active since 2013 and providing fast and reliable service to all our customers

“Dota 2 Armory Shop” Facebook ads last run:2020-02-25 16:06:21

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Dota 2 Armory Shop” ads data to help “Dota 2 Armory Shop” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Dota 2 Armory Shop”. In this report, we analyze in detail the best ad cases of “Dota 2 Armory Shop”.

Dota 2 Armory Shop Top3 Ads Case Study:

Advertisers Dota 2 Armory Shop Dota 2 Armory Shop Dota 2 Armory Shop
Ad title Zdjęcia z posta użytkownika Dota 2 Armory Shop Photos from Dota 2 Armory Shop's post Dota 2 Armory Shop
Ad text Malaysia Largest Dota2 Store, Selling all kinds of in-game items include Arcana, Steam wallet, Se... 🔥Malaysia Largest Dota2 Store, Selling all kinds of in-game items include Arcana, Sets, Immortals... 🔥HOT SALE! Trove 2018 & TI 7 Immortals are available now!🔥 HOT SALE! Trove 2018 & TI 7 Immortals ...
Ad format Carousel Carousel Image
Categories Games/Toys other Games/Toys
Duration 555 days 1 days 2 days
Like 12705 54 61

Dota 2 Armory Shop Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Dota 2 Armory Shop” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Dota 2 Armory Shop” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Dota 2 Armory Shop” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Zdjęcia z posta użytkownika Dota 2 Armory Shop Photos from Dota 2 Armory Shop's post Dota 2 Armory Shop
Ad text  Malaysia Largest Dota2 Store, Selling all kinds of in-game items include Arcana, Steam wallet, Se...  🔥Malaysia Largest Dota2 Store, Selling all kinds of in-game items include Arcana, Sets, Immortals...  🔥HOT SALE! Trove 2018 & TI 7 Immortals are available now!🔥 HOT SALE! Trove 2018 & TI 7 Immortals ...
Ad type  other  other  other
Ad word count 417  352  191

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Dota 2 Armory Shop”, the text type used is other to obtain the best ad performance. “Dota 2 Armory Shop” can use this copy style more. On the other hand, “Dota 2 Armory Shop” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Dota 2 Armory Shop” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Dota 2 Armory Shop” are:MESSAGE_PAGE,N/A,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Dota 2 Armory Shop” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Dota 2 Armory Shop” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Dota 2 Armory Shop” top 3 ads schedules are: 555 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Dota 2 Armory Shop”‘s top 1 ad duration is 555 days. Every advertisement has a life cycle.
“Dota 2 Armory Shop” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Dota 2 Armory Shop” ad case study report

If you want to check the best ad case study of other advertisers related to “Dota 2 Armory Shop”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Dota 2 Armory Shop”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.