Award-winning Case Study For Dona do Doce By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Dona do Doce”, or large enterprises, they have established a Facebook page for advertising and promotion. “Dona do Doce” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Dona do Doce” through the method of adspy!

Dona do Doce Facebook ad Introduction by ad spy method

“Dona do Doce” introduction:Dona do Doce - A primeira e melhor bolacharia gourmet do Brasil

“Dona do Doce” Facebook ads last run:2020-02-20 21:02:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Dona do Doce” ads data to help “Dona do Doce” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Dona do Doce”. In this report, we analyze in detail the best ad cases of “Dona do Doce”.

Dona do Doce Top3 Ads Case Study:

Advertisers Dona do Doce Dona do Doce Dona do Doce
Ad title Dona do Doce Dona do Doce (@donadodoce) • Instagram photos and videos Dona do Doce na Oscar Freire
Ad text Nessa Páscoa presenteie com Dona do Doce - a primeira e mais gostosa bolacharia gourmet do Brasil. Campinas, estamos chegando! No dia 16 de abril estaremos aí, em parceria com a @kcandido_personal... Você é nosso convidado para celebrar a inauguração da Dona do Doce na Oscar Freire!
Ad format Carousel Image Image
Categories Candy Store Candy Store Candy Store
Duration 1 days 1 days 3 days
Like 37 0 48

Dona do Doce Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Dona do Doce” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Dona do Doce” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Dona do Doce” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Dona do Doce Dona do Doce (@donadodoce) • Instagram photos and videos Dona do Doce na Oscar Freire
Ad text  Nessa Páscoa presenteie com Dona do Doce - a primeira e mais gostosa bolacharia gourmet do Brasil.  Campinas, estamos chegando! No dia 16 de abril estaremos aí, em parceria com a @kcandido_personal...  Você é nosso convidado para celebrar a inauguração da Dona do Doce na Oscar Freire!
Ad type  other  other  other
Ad word count 98  369  83

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Dona do Doce”, the text type used is other to obtain the best ad performance. “Dona do Doce” can use this copy style more. On the other hand, “Dona do Doce” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Dona do Doce” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Dona do Doce” are:N/A,VIEW_INSTAGRAM_PROFILE,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Dona do Doce” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Dona do Doce” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Dona do Doce” top 3 ads schedules are: 1 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Dona do Doce”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Dona do Doce” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Dona do Doce” ad case study report

If you want to check the best ad case study of other advertisers related to “Dona do Doce”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Dona do Doce”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.