Award-winning Case Study For Disney Games By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Disney Games”, or large enterprises, they have established a Facebook page for advertising and promotion. “Disney Games” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Disney Games” through the method of adspy!

Disney Games Facebook ad Introduction by ad spy method

“Disney Games” introduction:Welcome to the official Disney Mobile Facebook Page, the destination for all Disney Apps! Become a fan and check back in regularly for the latest apps, promotions, polls and Disney fun! Follow Us on Twitter at: http://twitter.com/disneymobile

“Disney Games” Facebook ads last run:2020-02-25 15:21:58

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Disney Games” ads data to help “Disney Games” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Disney Games”. In this report, we analyze in detail the best ad cases of “Disney Games”.

Disney Games Top3 Ads Case Study:

 1st2nd3rd
Advertisers Disney Games Disney Games Disney Games
Ad title Disney Games Disney Games Star Wars™: Commander
Ad text Build a base, recruit troops & charge into battle across the Star Wars Universe! Who will you fight for? Join the Empire or the Rebellion! Who will you fight for? Join the Empire or the Rebellion!
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP INSTALL_MOBILE_APP
Ad format Video Video Image
Categories Video Game Video Game Video Game
Duration 196 days 196 days 196 days
Like 4326 2455 99

Disney Games Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Disney Games” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Disney Games” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Disney Games” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Disney Games Disney Games Star Wars™: Commander
Ad text  Build a base, recruit troops & charge into battle across the Star Wars Universe!  Who will you fight for? Join the Empire or the Rebellion!  Who will you fight for? Join the Empire or the Rebellion!
Ad type  other  other  other
Ad word count 80  57  57

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Disney Games”, the text type used is other to obtain the best ad performance. “Disney Games” can use this copy style more. On the other hand, “Disney Games” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Disney Games” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Disney Games” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Disney Games” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Disney Games” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Disney Games” top 3 ads schedules are: 196 days,196 days, and 196 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Disney Games”‘s top 1 ad duration is 196 days. Every advertisement has a life cycle.
“Disney Games” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Disney Games” ad case study report

If you want to check the best ad case study of other advertisers related to “Disney Games”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Disney Games”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.