Award-winning Case Study For Disney Emoji By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Disney Emoji”, or large enterprises, they have established a Facebook page for advertising and promotion. “Disney Emoji” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Disney Emoji” through the method of adspy!

Disney Emoji Facebook ad Introduction by ad spy method

“Disney Emoji” introduction:Collect and play with 2,200+ Disney, Pixar, and Star Wars emojis to score big points and use them in chat messages with friends!

“Disney Emoji” Facebook ads last run:2019-09-28 16:36:12

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Disney Emoji” ads data to help “Disney Emoji” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Disney Emoji”. In this report, we analyze in detail the best ad cases of “Disney Emoji”.

Disney Emoji Top3 Ads Case Study:

 1st2nd3rd
Advertisers Disney Emoji Disney Emoji Disney Emoji
Ad title Ready! Set! Blitz! ✨ Ready! Set! Blitz! ✨ Star Wars Limited Time Event!
Ad text Give your emojis an upgrade with Disney Emoji Blitz! #DisneyEmojiBlitz Give your emojis an upgrade with Disney Emoji Blitz! #DisneyEmojiBlitz THIS IS THE WAY! ⚔️Play to win The Child Emoji at #DisneyEmojiBlitz!
CTA type PLAY_GAME PLAY_GAME PLAY_GAME
Ad format Video Video Video
Categories other other other
Duration 2 days 1 days 1 days
Like 110 258 7328

Disney Emoji Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Disney Emoji” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Disney Emoji” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Disney Emoji” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ready! Set! Blitz! ✨ Ready! Set! Blitz! ✨ Star Wars Limited Time Event!
Ad text  Give your emojis an upgrade with Disney Emoji Blitz! #DisneyEmojiBlitz  Give your emojis an upgrade with Disney Emoji Blitz! #DisneyEmojiBlitz  THIS IS THE WAY! ⚔️Play to win The Child Emoji at #DisneyEmojiBlitz!
Ad type  other  other  other
Ad word count 70  70  69

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Disney Emoji”, the text type used is other to obtain the best ad performance. “Disney Emoji” can use this copy style more. On the other hand, “Disney Emoji” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Disney Emoji” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Disney Emoji” are:PLAY_GAME,PLAY_GAME,PLAY_GAME.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “PLAY_GAME” help “Disney Emoji” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Disney Emoji” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Disney Emoji” top 3 ads schedules are: 2 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Disney Emoji”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Disney Emoji” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Disney Emoji” ad case study report

If you want to check the best ad case study of other advertisers related to “Disney Emoji”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Disney Emoji”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.