Award-winning Case Study For Discover Grenada By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Discover Grenada”, or large enterprises, they have established a Facebook page for advertising and promotion. “Discover Grenada” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Discover Grenada” through the method of adspy!

Discover Grenada Facebook ad Introduction by ad spy method

“Discover Grenada” introduction:Welcome to the official tourism account of Grenada, Carriacou and Petite Martinique. The Spice of the Caribbean. Tag us @discovergrenada | #puregrenada

“Discover Grenada” Facebook ads last run:2020-02-14 08:45:53

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Discover Grenada” ads data to help “Discover Grenada” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Discover Grenada”. In this report, we analyze in detail the best ad cases of “Discover Grenada”.

Discover Grenada Top3 Ads Case Study:

 1st2nd3rd
Advertisers Discover Grenada Discover Grenada Discover Grenada
Ad title What Makes Carriacou Carnival Unique? Discover Grenada Discover Grenada
Ad text #SavetheDate: Carriacou Carnival March 4th - 5th 2019! Discover Carriacou, the largest sister i... We have a warm seat saved just for you. Trade in your Winter blues for some stunning blue skies i... #PureGrenada, the Spice of the Caribbean= great cuisine and relaxation. We are happy to announce ...
CTA type N/A N/A N/A
Ad format Video Image Image
Categories Tourist Information Center Tourist Information Center Tourist Information Center
Duration 14 days 14 days 22 days
Like 17 59 200

Discover Grenada Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Discover Grenada” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Discover Grenada” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Discover Grenada” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title What Makes Carriacou Carnival Unique? Discover Grenada Discover Grenada
Ad text  #SavetheDate: Carriacou Carnival March 4th - 5th 2019! Discover Carriacou, the largest sister i...  We have a warm seat saved just for you. Trade in your Winter blues for some stunning blue skies i...  #PureGrenada, the Spice of the Caribbean= great cuisine and relaxation. We are happy to announce ...
Ad type  other  other  other
Ad word count 278  230  290

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Discover Grenada”, the text type used is other to obtain the best ad performance. “Discover Grenada” can use this copy style more. On the other hand, “Discover Grenada” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Discover Grenada” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Discover Grenada” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Discover Grenada” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Discover Grenada” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Discover Grenada” top 3 ads schedules are: 14 days,14 days, and 22 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Discover Grenada”‘s top 1 ad duration is 14 days. Every advertisement has a life cycle.
“Discover Grenada” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Discover Grenada” ad case study report

If you want to check the best ad case study of other advertisers related to “Discover Grenada”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Discover Grenada”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.