Award-winning Case Study For Dig That Gold By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Dig That Gold”, or large enterprises, they have established a Facebook page for advertising and promotion. “Dig That Gold” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Dig That Gold” through the method of adspy!

Dig That Gold Facebook ad Introduction by ad spy method

“Dig That Gold” introduction:Dig That Gold is the first game that actually awards REAL 24K GOLD BARS to players as they reach milestones in the game!

“Dig That Gold” Facebook ads last run:2020-02-24 11:45:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Dig That Gold” ads data to help “Dig That Gold” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Dig That Gold”. In this report, we analyze in detail the best ad cases of “Dig That Gold”.

Dig That Gold Top3 Ads Case Study:

 1st2nd3rd
Advertisers Dig That Gold Dig That Gold Dig That Gold
Ad title Go have FUN  Go have FUN  Go have FUN
Ad text ⭐⭐⭐Attention! Highly Addictive! ⭐⭐⭐ Download now for FREE! Congratulations! You just found the BEST GAME in 2019! Download now for FREE! BREAKING NEWS The most exciting game has just been released! A lot of fun and REAL 24K GOLD BAR c...
CTA type PLAY_GAME PLAY_GAME PLAY_GAME
Ad format Video Video Video
Categories Video Game Video Game Video Game
Duration 9 days 2 days 4 days
Like 0 5 0

Dig That Gold Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Dig That Gold” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Dig That Gold” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Dig That Gold” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Go have FUN Go have FUN Go have FUN
Ad text  ⭐⭐⭐Attention! Highly Addictive! ⭐⭐⭐ Download now for FREE!  Congratulations! You just found the BEST GAME in 2019! Download now for FREE!  BREAKING NEWS The most exciting game has just been released! A lot of fun and REAL 24K GOLD BAR c...
Ad type  other  other  other
Ad word count 58  79  111

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Dig That Gold”, the text type used is other to obtain the best ad performance. “Dig That Gold” can use this copy style more. On the other hand, “Dig That Gold” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Dig That Gold” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Dig That Gold” are:PLAY_GAME,PLAY_GAME,PLAY_GAME.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “PLAY_GAME” help “Dig That Gold” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Dig That Gold” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Dig That Gold” top 3 ads schedules are: 9 days,2 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Dig That Gold”‘s top 1 ad duration is 9 days. Every advertisement has a life cycle.
“Dig That Gold” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Dig That Gold” ad case study report

If you want to check the best ad case study of other advertisers related to “Dig That Gold”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Dig That Gold”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.