Award-winning Case Study For Diario Las Americas By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Diario Las Americas”, or large enterprises, they have established a Facebook page for advertising and promotion. “Diario Las Americas” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Diario Las Americas” through the method of adspy!

Diario Las Americas Facebook ad Introduction by ad spy method

“Diario Las Americas” introduction:Diario Las Americas. 64 años informando en español desde el Sur de La Florida. Un diario digital ? con edición impresa. y @DLasAmericas

“Diario Las Americas” Facebook ads last run:2020-02-13 01:24:48

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Diario Las Americas” ads data to help “Diario Las Americas” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Diario Las Americas”. In this report, we analyze in detail the best ad cases of “Diario Las Americas”.

Diario Las Americas Top3 Ads Case Study:

Advertisers Diario Las Americas Diario Las Americas Diario Las Americas
Ad title Diario Las Américas - Clasificados Diario Las Américas - Clasificados Diario Las Américas - Clasificados
Ad text ¡Encuentra quien prepare el café más rico! Te ayudamos a crecer. Encuentra personal calificado con DLA Clasificados Te ayudamos a impulsar tu negocio o industria. ¡Encuentra a quien maneje tu flota de camiones! Te ayudamos a crecer.
Ad format Image Image Image
Categories Newspaper Newspaper Newspaper
Duration 88 days 88 days 88 days
Like 57 24 67

Diario Las Americas Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Diario Las Americas” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Diario Las Americas” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Diario Las Americas” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Diario Las Américas - Clasificados Diario Las Américas - Clasificados Diario Las Américas - Clasificados
Ad text  ¡Encuentra quien prepare el café más rico! Te ayudamos a crecer.  Encuentra personal calificado con DLA Clasificados Te ayudamos a impulsar tu negocio o industria.  ¡Encuentra a quien maneje tu flota de camiones! Te ayudamos a crecer.
Ad type  other  other  other
Ad word count 64  97  69

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Diario Las Americas”, the text type used is other to obtain the best ad performance. “Diario Las Americas” can use this copy style more. On the other hand, “Diario Las Americas” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Diario Las Americas” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Diario Las Americas” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Diario Las Americas” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Diario Las Americas” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Diario Las Americas” top 3 ads schedules are: 88 days,88 days, and 88 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Diario Las Americas”‘s top 1 ad duration is 88 days. Every advertisement has a life cycle.
“Diario Las Americas” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Diario Las Americas” ad case study report

If you want to check the best ad case study of other advertisers related to “Diario Las Americas”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Diario Las Americas”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.