Award-winning Case Study For Deck Heroes By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Deck Heroes”, or large enterprises, they have established a Facebook page for advertising and promotion. “Deck Heroes” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Deck Heroes” through the method of adspy!

Deck Heroes Facebook ad Introduction by ad spy method

“Deck Heroes” introduction:Download Now Android: iOS: Amazon:

“Deck Heroes” Facebook ads last run:2020-02-24 12:03:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Deck Heroes” ads data to help “Deck Heroes” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Deck Heroes”. In this report, we analyze in detail the best ad cases of “Deck Heroes”.

Deck Heroes Top3 Ads Case Study:

Advertisers Deck Heroes Deck Heroes Deck Heroes
Ad title Deck Heroes Deck Heroes Deck Heroes
Ad text A fantasy card game with rich gameplay and breathtaking art. Come experience this hit game for FREE! Come experience this hit game for FREE!
Ad format Image Image Image
Categories App Page App Page App Page
Duration 293 days 36 days 293 days
Like 0 0 0

Deck Heroes Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Deck Heroes” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Deck Heroes” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Deck Heroes” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Deck Heroes Deck Heroes Deck Heroes
Ad text  A fantasy card game with rich gameplay and breathtaking art.  Come experience this hit game for FREE!  Come experience this hit game for FREE!
Ad type  other  other  other
Ad word count 60  39  39

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Deck Heroes”, the text type used is other to obtain the best ad performance. “Deck Heroes” can use this copy style more. On the other hand, “Deck Heroes” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Deck Heroes” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Deck Heroes” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Deck Heroes” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Deck Heroes” top 3 ads schedules are: 293 days,36 days, and 293 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Deck Heroes”‘s top 1 ad duration is 293 days. Every advertisement has a life cycle.
“Deck Heroes” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Deck Heroes” ad case study report

If you want to check the best ad case study of other advertisers related to “Deck Heroes”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Deck Heroes”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.