Award-winning Case Study For Darby Smart By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Darby Smart”, or large enterprises, they have established a Facebook page for advertising and promotion. “Darby Smart” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Darby Smart” through the method of adspy!

Darby Smart Facebook ad Introduction by ad spy method

“Darby Smart” introduction:Watch AND Shop, yassss. Watch products come to life in video on the Darby app. Tap that >>>>

“Darby Smart” Facebook ads last run:2020-02-20 20:58:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Darby Smart” ads data to help “Darby Smart” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Darby Smart”. In this report, we analyze in detail the best ad cases of “Darby Smart”.

Darby Smart Top3 Ads Case Study:

Advertisers Darby Smart Darby Smart Darby Smart
Ad title The Best DIY Video App The Best App for Food Lovers The Best DIY Video App
Ad text You will LOVE the DIYs & how-to videos on the FREE Darby app! Yum! Download the FREE Darby app for delicious recipe ideas DIY this Romantic Braided Bun. Download the FREE Darby app for all of the trendy beauty secrets ...
Ad format Video Video Video
Categories Website Website Website
Duration 268 days 268 days 15 days
Like 11575 5390 4

Darby Smart Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Darby Smart” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Darby Smart” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Darby Smart” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Best DIY Video App The Best App for Food Lovers The Best DIY Video App
Ad text  You will LOVE the DIYs & how-to videos on the FREE Darby app!  Yum! Download the FREE Darby app for delicious recipe ideas  DIY this Romantic Braided Bun. Download the FREE Darby app for all of the trendy beauty secrets ...
Ad type  other  other  other
Ad word count 61  59  117

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Darby Smart”, the text type used is other to obtain the best ad performance. “Darby Smart” can use this copy style more. On the other hand, “Darby Smart” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Darby Smart” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Darby Smart” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Darby Smart” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Darby Smart” top 3 ads schedules are: 268 days,268 days, and 15 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Darby Smart”‘s top 1 ad duration is 268 days. Every advertisement has a life cycle.
“Darby Smart” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Darby Smart” ad case study report

If you want to check the best ad case study of other advertisers related to “Darby Smart”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Darby Smart”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.