Award-winning Case Study For Cycle Tribe By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Cycle Tribe”, or large enterprises, they have established a Facebook page for advertising and promotion. “Cycle Tribe” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Cycle Tribe” through the method of adspy!

Cycle Tribe Facebook ad Introduction by ad spy method

“Cycle Tribe” introduction:Cycle Tribe specializes in cycle clothing & accessories,quality brands at competitive prices. We cater for the leisure, weekend warrior, commuter and racer

“Cycle Tribe” Facebook ads last run:2020-02-17 08:08:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Cycle Tribe” ads data to help “Cycle Tribe” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Cycle Tribe”. In this report, we analyze in detail the best ad cases of “Cycle Tribe”.

Cycle Tribe Top3 Ads Case Study:

 1st2nd3rd
Advertisers Cycle Tribe Cycle Tribe Cycle Tribe
Ad title Big Brands Big Discounts Big Brands Big Discounts Castelli Cycling | Castelli Stockists | Cycle Tribe
Ad text Winter Sale is now on at Cycle Tribe. Hurry while stocks last. Winter Sale is now on at Cycle Tribe. Hurry while stocks last. Treat yourself to Castelli Christmas Gifts at Cycle Tribe link to our website in profile
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Image Image Image
Categories Shopping & Retail Shopping & Retail Shopping & Retail
Duration 2 days 2 days 1 days
Like 0 0 0

Cycle Tribe Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Cycle Tribe” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Cycle Tribe” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Cycle Tribe” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Big Brands Big Discounts Big Brands Big Discounts Castelli Cycling | Castelli Stockists | Cycle Tribe
Ad text  Winter Sale is now on at Cycle Tribe. Hurry while stocks last.  Winter Sale is now on at Cycle Tribe. Hurry while stocks last.  Treat yourself to Castelli Christmas Gifts at Cycle Tribe link to our website in profile
Ad type  other  other  other
Ad word count 62  62  88

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Cycle Tribe”, the text type used is other to obtain the best ad performance. “Cycle Tribe” can use this copy style more. On the other hand, “Cycle Tribe” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Cycle Tribe” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Cycle Tribe” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Cycle Tribe” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Cycle Tribe” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Cycle Tribe” top 3 ads schedules are: 2 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Cycle Tribe”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Cycle Tribe” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Cycle Tribe” ad case study report

If you want to check the best ad case study of other advertisers related to “Cycle Tribe”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Cycle Tribe”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.