Award-winning Case Study For Crest AutoMall By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Crest AutoMall”, or large enterprises, they have established a Facebook page for advertising and promotion. “Crest AutoMall” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Crest AutoMall” through the method of adspy!

Crest AutoMall Facebook ad Introduction by ad spy method

“Crest AutoMall” introduction:We are honored to be your local Lincoln dealer and provide you with personalized service to meet your owner, new car sales and used car sales needs.

“Crest AutoMall” Facebook ads last run:2020-02-10 15:32:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Crest AutoMall” ads data to help “Crest AutoMall” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Crest AutoMall”. In this report, we analyze in detail the best ad cases of “Crest AutoMall”.

Crest AutoMall Top3 Ads Case Study:

Advertisers Crest AutoMall Crest AutoMall Crest AutoMall
Ad title 2019 Lincoln Nautilus Lincoln Nautilus Lincoln Nautilus
Ad text Take your drive from ordinary to extraordinary when you get behind the wheel of the Lincoln Nauti... Luxury has another name, and it is the Lincoln Nautilus. Find yours at Crest Lincoln of Woodbridge. Nothing else even comes close. Test drive the head-turning Lincoln Nautilus at Crest Lincoln of W...
Ad format Video Carousel Video
Categories Cars Cars Cars
Duration 1 days 6 days 6 days
Like 17 12 26

Crest AutoMall Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Crest AutoMall” top 3 ads are: Video,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Crest AutoMall” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Crest AutoMall” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 2019 Lincoln Nautilus Lincoln Nautilus Lincoln Nautilus
Ad text  Take your drive from ordinary to extraordinary when you get behind the wheel of the Lincoln Nauti...  Luxury has another name, and it is the Lincoln Nautilus. Find yours at Crest Lincoln of Woodbridge.  Nothing else even comes close. Test drive the head-turning Lincoln Nautilus at Crest Lincoln of W...
Ad type  other  other  other
Ad word count 132  99  107

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Crest AutoMall”, the text type used is other to obtain the best ad performance. “Crest AutoMall” can use this copy style more. On the other hand, “Crest AutoMall” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Crest AutoMall” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Crest AutoMall” are:SHOP_NOW,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Crest AutoMall” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Crest AutoMall” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Crest AutoMall” top 3 ads schedules are: 1 days,6 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Crest AutoMall”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Crest AutoMall” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Crest AutoMall” ad case study report

If you want to check the best ad case study of other advertisers related to “Crest AutoMall”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Crest AutoMall”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.