Award-winning Case Study For CREAM Chico By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “CREAM Chico”, or large enterprises, they have established a Facebook page for advertising and promotion. “CREAM Chico” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “CREAM Chico” through the method of adspy!

CREAM Chico Facebook ad Introduction by ad spy method

“CREAM Chico” introduction:CREAM (Cookies Rule Everything Around Me) - Freshly baked cookies and super-premium ice cream. Amazing ice cream sandwich in Chico, CA.

“CREAM Chico” Facebook ads last run:2019-12-09 21:56:44

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “CREAM Chico” ads data to help “CREAM Chico” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “CREAM Chico”. In this report, we analyze in detail the best ad cases of “CREAM Chico”.

CREAM Chico Top3 Ads Case Study:

Advertisers CREAM Chico CREAM Chico CREAM Chico
Ad title CREAM Chico CREAM Chico CREAM Chico
Ad text  Let's have some fun! Win 1 cookie ice cream sandwich with one topping. 1. LIKE this post. 2. ...  Let's have some fun! Win 1 cookie ice cream sandwich with one topping. 1. LIKE this post. 2. ... 🛑 Need Catering? 🍪Fresh baked cookies 🍦Super premium ice cream And toppings for pick up, deliver...
Ad format Image Image Carousel
Categories Ice Cream Shop Ice Cream Shop Ice Cream Shop
Duration 1 days 1 days 206 days
Like 27 101 0

CREAM Chico Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “CREAM Chico” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“CREAM Chico” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “CREAM Chico” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title CREAM Chico CREAM Chico CREAM Chico
Ad text   Let's have some fun! Win 1 cookie ice cream sandwich with one topping. 1. LIKE this post. 2. ...   Let's have some fun! Win 1 cookie ice cream sandwich with one topping. 1. LIKE this post. 2. ...  🛑 Need Catering? 🍪Fresh baked cookies 🍦Super premium ice cream And toppings for pick up, deliver...
Ad type  other  other  other
Ad word count 315  312  183

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “CREAM Chico”, the text type used is other to obtain the best ad performance. “CREAM Chico” can use this copy style more. On the other hand, “CREAM Chico” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “CREAM Chico” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “CREAM Chico” are:N/A,N/A,CONTACT_US.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “CREAM Chico” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “CREAM Chico” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “CREAM Chico” top 3 ads schedules are: 1 days,1 days, and 206 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “CREAM Chico”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“CREAM Chico” should put ads in the best time period, so that ads get the most value in a limited time.

Related “CREAM Chico” ad case study report

If you want to check the best ad case study of other advertisers related to “CREAM Chico”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “CREAM Chico”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.