Award-winning Case Study For Courtyard by Marriott Lima Miraflores By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Courtyard by Marriott Lima Miraflores”, or large enterprises, they have established a Facebook page for advertising and promotion. “Courtyard by Marriott Lima Miraflores” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Courtyard by Marriott Lima Miraflores” through the method of adspy!

Courtyard by Marriott Lima Miraflores Facebook ad Introduction by ad spy method

“Courtyard by Marriott Lima Miraflores” introduction:Enjoy a refreshing stay in Peru's capital at Courtyard by Marriott Lima Miraflores. Located in the heart of the city, our Lima hotel is near an array of popular attractions including Parque Kennedy, Huaca Pucllana and Larcomar shopping center.

“Courtyard by Marriott Lima Miraflores” Facebook ads last run:2020-02-24 23:58:10

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Courtyard by Marriott Lima Miraflores” ads data to help “Courtyard by Marriott Lima Miraflores” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Courtyard by Marriott Lima Miraflores”. In this report, we analyze in detail the best ad cases of “Courtyard by Marriott Lima Miraflores”.

Courtyard by Marriott Lima Miraflores Top3 Ads Case Study:

Advertisers Courtyard by Marriott Lima Miraflores Courtyard by Marriott Lima Miraflores Courtyard by Marriott Lima Miraflores
Ad title Timeline Photos Timeline Photos Tea Party by Courtyard
Ad text Por Semana Santa vuelven nuestros Chilcanos Ilimitados Desde hoy 15 de abril hasta sábado 20 de ...  Llegan los renovados #BistroBrunchs todos los domingos #Bistro400 Incluye Pisco Sour o Chilcano... Un lonchesito buffet inigualable Detalles:
Ad format Image Image Image
Categories Hotel Hotel Hotel
Duration 1 days 15 days 20 days
Like 147 23 11

Courtyard by Marriott Lima Miraflores Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Courtyard by Marriott Lima Miraflores” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Courtyard by Marriott Lima Miraflores” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Courtyard by Marriott Lima Miraflores” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Timeline Photos Tea Party by Courtyard
Ad text  Por Semana Santa vuelven nuestros Chilcanos Ilimitados Desde hoy 15 de abril hasta sábado 20 de ...   Llegan los renovados #BistroBrunchs todos los domingos #Bistro400 Incluye Pisco Sour o Chilcano...  Un lonchesito buffet inigualable Detalles:
Ad type  other  other  other
Ad word count 247  447  67

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Courtyard by Marriott Lima Miraflores”, the text type used is other to obtain the best ad performance. “Courtyard by Marriott Lima Miraflores” can use this copy style more. On the other hand, “Courtyard by Marriott Lima Miraflores” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Courtyard by Marriott Lima Miraflores” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Courtyard by Marriott Lima Miraflores” are:N/A,MESSAGE_PAGE,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Courtyard by Marriott Lima Miraflores” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Courtyard by Marriott Lima Miraflores” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Courtyard by Marriott Lima Miraflores” top 3 ads schedules are: 1 days,15 days, and 20 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Courtyard by Marriott Lima Miraflores”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Courtyard by Marriott Lima Miraflores” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Courtyard by Marriott Lima Miraflores” ad case study report

If you want to check the best ad case study of other advertisers related to “Courtyard by Marriott Lima Miraflores”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Courtyard by Marriott Lima Miraflores”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.