Award-winning Case Study For Contract Cars By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Contract Cars”, or large enterprises, they have established a Facebook page for advertising and promotion. “Contract Cars” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Contract Cars” through the method of adspy!

Contract Cars Facebook ad Introduction by ad spy method

“Contract Cars” introduction:Why Choose Contract Cars? Our Vehicle Leasing and Contract Hire deals are constantly updated. You can view the real time price of our extensive stock

“Contract Cars” Facebook ads last run:2020-02-24 03:34:12

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Contract Cars” ads data to help “Contract Cars” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Contract Cars”. In this report, we analyze in detail the best ad cases of “Contract Cars”.

Contract Cars Top3 Ads Case Study:

Advertisers Contract Cars Contract Cars Contract Cars
Ad title Audi A5 Sportback 2.0TFSI S Line 5dr Manual Photos from Contract Cars's post Photos from Contract Cars's post
Ad text Find the best offers on Lease Cars and Vehicle Leasing in the UK Introducing the all new Mercedes CLA Coupe #Mercedes Benz #CLA180p AMG Line 4dr Auto Business £19... EASTER OFFER FOR AUDI RENEWING CUSTOMERS #Audi #A6 45TFSi 245ps Quattro S Line 4dr Auto *Renewing...
Ad format Carousel Carousel Carousel
Categories Automotive Leasing Service Automotive Leasing Service Automotive Leasing Service
Duration 1 days 1 days 1 days
Like 0 7 13

Contract Cars Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Contract Cars” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Contract Cars” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Contract Cars” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Audi A5 Sportback 2.0TFSI S Line 5dr Manual Photos from Contract Cars's post Photos from Contract Cars's post
Ad text  Find the best offers on Lease Cars and Vehicle Leasing in the UK  Introducing the all new Mercedes CLA Coupe #Mercedes Benz #CLA180p AMG Line 4dr Auto Business £19...  EASTER OFFER FOR AUDI RENEWING CUSTOMERS #Audi #A6 45TFSi 245ps Quattro S Line 4dr Auto *Renewing...
Ad type  other  other  other
Ad word count 64  264  490

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Contract Cars”, the text type used is other to obtain the best ad performance. “Contract Cars” can use this copy style more. On the other hand, “Contract Cars” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Contract Cars” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Contract Cars” are:LEARN_MORE,NO_BUTTON,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Contract Cars” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Contract Cars” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Contract Cars” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Contract Cars”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Contract Cars” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Contract Cars” ad case study report

If you want to check the best ad case study of other advertisers related to “Contract Cars”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Contract Cars”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.