Award-winning Case Study For Continental Karriere By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Continental Karriere”, or large enterprises, they have established a Facebook page for advertising and promotion. “Continental Karriere” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Continental Karriere” through the method of adspy!

Continental Karriere Facebook ad Introduction by ad spy method

“Continental Karriere” introduction:Hier zeigen wir Euch, wie das Arbeitsleben bei einem der weltweit größten Automobilzulieferer so aussieht!

“Continental Karriere” Facebook ads last run:2020-02-22 22:38:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Continental Karriere” ads data to help “Continental Karriere” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Continental Karriere”. In this report, we analyze in detail the best ad cases of “Continental Karriere”.

Continental Karriere Top3 Ads Case Study:

Advertisers Continental Karriere Continental Karriere Continental Karriere
Ad title März 2020 in Hannover #Fiction2Science IAA 2019 #Fiction2Science IAA 2019
Ad text KI, IoT, Robotik, Maschinelles Lernen: Erweitere deine Skills und verändere im Team die Zukunft d... Was erwartest du von deinem Traumauto? Lass deine Ideen doch einfach Wirklichkeit werden! Bei uns... Was kannst du in 48 Stunden erreichen? Finde es heraus: Bei #Fiction2Science vom 14.-22. Septembe...
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 2 days
Like 3 1 5

Continental Karriere Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Continental Karriere” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Continental Karriere” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Continental Karriere” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title März 2020 in Hannover #Fiction2Science IAA 2019 #Fiction2Science IAA 2019
Ad text  KI, IoT, Robotik, Maschinelles Lernen: Erweitere deine Skills und verändere im Team die Zukunft d...  Was erwartest du von deinem Traumauto? Lass deine Ideen doch einfach Wirklichkeit werden! Bei uns...  Was kannst du in 48 Stunden erreichen? Finde es heraus: Bei #Fiction2Science vom 14.-22. Septembe...
Ad type  other  other  other
Ad word count 110  458  552

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Continental Karriere”, the text type used is other to obtain the best ad performance. “Continental Karriere” can use this copy style more. On the other hand, “Continental Karriere” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Continental Karriere” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Continental Karriere” are:APPLY_NOW,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “Continental Karriere” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Continental Karriere” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Continental Karriere” top 3 ads schedules are: 1 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Continental Karriere”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Continental Karriere” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Continental Karriere” ad case study report

If you want to check the best ad case study of other advertisers related to “Continental Karriere”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Continental Karriere”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.