Award-winning Case Study For Contex Imóveis By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Contex Imóveis”, or large enterprises, they have established a Facebook page for advertising and promotion. “Contex Imóveis” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Contex Imóveis” through the method of adspy!

Contex Imóveis Facebook ad Introduction by ad spy method

“Contex Imóveis” introduction:Vendas e Locação de Imóveis

“Contex Imóveis” Facebook ads last run:2020-02-17 07:40:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Contex Imóveis” ads data to help “Contex Imóveis” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Contex Imóveis”. In this report, we analyze in detail the best ad cases of “Contex Imóveis”.

Contex Imóveis Top3 Ads Case Study:

 1st2nd3rd
Advertisers Contex Imóveis Contex Imóveis Contex Imóveis
Ad title Contex Imóveis Photos from Contex Imóveis's post Photos from Contex Imóveis's post
Ad text RESERVA PALMITAL 2 R$ 99.000,00 14 99788-0901 http://whats.link/contex Area no Salgado Filho 3 lotes no Salgado filho atrás do Hotel Sun Valley. Quadra 9 lote 21 : 17... Excelente imóvel Rua dos Lambaris de frente para o lago Próximo do Marilia Shopping 4 dormitórios...
CTA type MESSAGE_PAGE N/A N/A
Ad format Carousel Carousel Carousel
Categories Real Estate Real Estate Real Estate
Duration 14 days 63 days 2 days
Like 1 4 7

Contex Imóveis Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Contex Imóveis” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Contex Imóveis” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Contex Imóveis” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Contex Imóveis Photos from Contex Imóveis's post Photos from Contex Imóveis's post
Ad text  RESERVA PALMITAL 2 R$ 99.000,00 14 99788-0901 http://whats.link/contex  Area no Salgado Filho 3 lotes no Salgado filho atrás do Hotel Sun Valley. Quadra 9 lote 21 : 17...  Excelente imóvel Rua dos Lambaris de frente para o lago Próximo do Marilia Shopping 4 dormitórios...
Ad type  other  other  other
Ad word count 71  306  285

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Contex Imóveis”, the text type used is other to obtain the best ad performance. “Contex Imóveis” can use this copy style more. On the other hand, “Contex Imóveis” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Contex Imóveis” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Contex Imóveis” are:MESSAGE_PAGE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Contex Imóveis” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Contex Imóveis” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Contex Imóveis” top 3 ads schedules are: 14 days,63 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Contex Imóveis”‘s top 1 ad duration is 14 days. Every advertisement has a life cycle.
“Contex Imóveis” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Contex Imóveis” ad case study report

If you want to check the best ad case study of other advertisers related to “Contex Imóveis”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Contex Imóveis”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.