Award-winning Case Study For Consumers Aware By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Consumers Aware”, or large enterprises, they have established a Facebook page for advertising and promotion. “Consumers Aware” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Consumers Aware” through the method of adspy!

Consumers Aware Facebook ad Introduction by ad spy method

“Consumers Aware” introduction:We strive to keep the public informed of the most up-to-date issues surrounding prescription and over-the-counter medications and medical devices.

“Consumers Aware” Facebook ads last run:2020-02-17 08:44:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Consumers Aware” ads data to help “Consumers Aware” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Consumers Aware”. In this report, we analyze in detail the best ad cases of “Consumers Aware”.

Consumers Aware Top3 Ads Case Study:

 1st2nd3rd
Advertisers Consumers Aware Consumers Aware Consumers Aware
Ad title 3M Sold Defective Earplugs to U.S. Military 3M Sold Defective Earplugs to U.S. Military Dangers of Invokana
Ad text Did you use the yellow and black Combat Arm Earplugs while serving in the military? If you've exp... Did you use the yellow and black Combat Arm Earplugs while serving in the military? If you've exp... Diabetes Medications Can Cause Flesh Eating Bacteria
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Media/News Company Media/News Company Media/News Company
Duration 97 days 11 days 6 days
Like 7 9 1

Consumers Aware Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Consumers Aware” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Consumers Aware” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Consumers Aware” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 3M Sold Defective Earplugs to U.S. Military 3M Sold Defective Earplugs to U.S. Military Dangers of Invokana
Ad text  Did you use the yellow and black Combat Arm Earplugs while serving in the military? If you've exp...  Did you use the yellow and black Combat Arm Earplugs while serving in the military? If you've exp...  Diabetes Medications Can Cause Flesh Eating Bacteria
Ad type  other  other  other
Ad word count 137  137  52

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Consumers Aware”, the text type used is other to obtain the best ad performance. “Consumers Aware” can use this copy style more. On the other hand, “Consumers Aware” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Consumers Aware” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Consumers Aware” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Consumers Aware” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Consumers Aware” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Consumers Aware” top 3 ads schedules are: 97 days,11 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Consumers Aware”‘s top 1 ad duration is 97 days. Every advertisement has a life cycle.
“Consumers Aware” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Consumers Aware” ad case study report

If you want to check the best ad case study of other advertisers related to “Consumers Aware”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Consumers Aware”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.