Award-winning Case Study For Consórcio TransOeste By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Consórcio TransOeste”, or large enterprises, they have established a Facebook page for advertising and promotion. “Consórcio TransOeste” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Consórcio TransOeste” through the method of adspy!

Consórcio TransOeste Facebook ad Introduction by ad spy method

“Consórcio TransOeste” introduction:Transporte Público

“Consórcio TransOeste” Facebook ads last run:2020-02-25 16:00:46

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Consórcio TransOeste” ads data to help “Consórcio TransOeste” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Consórcio TransOeste”. In this report, we analyze in detail the best ad cases of “Consórcio TransOeste”.

Consórcio TransOeste Top3 Ads Case Study:

Advertisers Consórcio TransOeste Consórcio TransOeste Consórcio TransOeste
Ad title Bom Passeio 2019 TransOeste TransOeste (@consorciotransoeste) • Instagram photos and videos
Ad text O Bom Passeio 2019 começou, e este ano vai levar mais de 1000 alunos da rede municipal de Divinóp... Agora qualquer trabalhador pode recarregar o cartão Divpass Empresarial Vale Transporte de onde e... Agora qualquer trabalhador pode recarregar o cartão Divpass Empresarial Vale Transporte de onde e...
Ad format Video Image Image
Categories Transportation Service Transportation Service Transportation Service
Duration 6 days 2 days 2 days
Like 41 104 0

Consórcio TransOeste Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Consórcio TransOeste” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Consórcio TransOeste” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Consórcio TransOeste” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Bom Passeio 2019 TransOeste TransOeste (@consorciotransoeste) • Instagram photos and videos
Ad text  O Bom Passeio 2019 começou, e este ano vai levar mais de 1000 alunos da rede municipal de Divinóp...  Agora qualquer trabalhador pode recarregar o cartão Divpass Empresarial Vale Transporte de onde e...  Agora qualquer trabalhador pode recarregar o cartão Divpass Empresarial Vale Transporte de onde e...
Ad type  other  other  other
Ad word count 184  207  207

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Consórcio TransOeste”, the text type used is other to obtain the best ad performance. “Consórcio TransOeste” can use this copy style more. On the other hand, “Consórcio TransOeste” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Consórcio TransOeste” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Consórcio TransOeste” are:N/A,WHATSAPP_MESSAGE,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Consórcio TransOeste” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Consórcio TransOeste” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Consórcio TransOeste” top 3 ads schedules are: 6 days,2 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Consórcio TransOeste”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Consórcio TransOeste” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Consórcio TransOeste” ad case study report

If you want to check the best ad case study of other advertisers related to “Consórcio TransOeste”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Consórcio TransOeste”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.