Award-winning Case Study For comico(コミコ) By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “comico(コミコ)”, or large enterprises, they have established a Facebook page for advertising and promotion. “comico(コミコ)” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “comico(コミコ)” through the method of adspy!

comico(コミコ) Facebook ad Introduction by ad spy method

“comico(コミコ)” introduction:comico(コミコ)は、毎日新着!人気のオリジナルマンガ・ノベルがお楽しみいただけます。 http://www.comico.jp/lp/app/index.nhn

“comico(コミコ)” Facebook ads last run:2019-07-23 15:42:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “comico(コミコ)” ads data to help “comico(コミコ)” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “comico(コミコ)”. In this report, we analyze in detail the best ad cases of “comico(コミコ)”.

comico(コミコ) Top3 Ads Case Study:

 1st2nd3rd
Advertisers comico(コミコ) comico(コミコ) comico(コミコ)
Ad title 無料マンガはcomico! 無料マンガはcomico! 気になる続きを読む!
Ad text 『アンバランスx3』 交通事故で両手をケガしてしまった義姉。そんな彼女と一緒にお風呂に入ることになって——!? \人気漫画が毎日更新!/ 優しい両親に育てられた怜花。ある夜、両親が居なくなってしまう悪夢を見て—— 『カイシャクサマ』 \人気漫画が毎日更新!/ 仕事もプライベートも順調だったはずの朱里は、ある日彼氏の浮気現場を目撃してしまう。「別れよう」送ったメッセージを見たのは彼氏ではなく—— 【5/15まで】「第31話-...
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP USE_MOBILE_APP
Ad format Carousel Carousel Video
Categories other other Computers & Internet Website
Duration 2 days 1 days 1 days
Like 120 39 0

comico(コミコ) Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “comico(コミコ)” top 3 ads are: Carousel,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“comico(コミコ)” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “comico(コミコ)” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 無料マンガはcomico! 無料マンガはcomico! 気になる続きを読む!
Ad text  『アンバランスx3』 交通事故で両手をケガしてしまった義姉。そんな彼女と一緒にお風呂に入ることになって——!?  \人気漫画が毎日更新!/ 優しい両親に育てられた怜花。ある夜、両親が居なくなってしまう悪夢を見て—— 『カイシャクサマ』  \人気漫画が毎日更新!/ 仕事もプライベートも順調だったはずの朱里は、ある日彼氏の浮気現場を目撃してしまう。「別れよう」送ったメッセージを見たのは彼氏ではなく—— 【5/15まで】「第31話-...
Ad type  other  other  other
Ad word count 55  61  117

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “comico(コミコ)”, the text type used is other to obtain the best ad performance. “comico(コミコ)” can use this copy style more. On the other hand, “comico(コミコ)” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “comico(コミコ)” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “comico(コミコ)” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,USE_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “comico(コミコ)” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “comico(コミコ)” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “comico(コミコ)” top 3 ads schedules are: 2 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “comico(コミコ)”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“comico(コミコ)” should put ads in the best time period, so that ads get the most value in a limited time.

Related “comico(コミコ)” ad case study report

If you want to check the best ad case study of other advertisers related to “comico(コミコ)”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “comico(コミコ)”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.