Award-winning Case Study For Come From Away By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Come From Away”, or large enterprises, they have established a Facebook page for advertising and promotion. “Come From Away” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Come From Away” through the method of adspy!

Come From Away Facebook ad Introduction by ad spy method

“Come From Away” introduction:We all come from away. Now playing on Broadway, in Toronto, in London, and on tour in cities all across North America. ??

“Come From Away” Facebook ads last run:2020-02-17 05:24:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Come From Away” ads data to help “Come From Away” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Come From Away”. In this report, we analyze in detail the best ad cases of “Come From Away”.

Come From Away Top3 Ads Case Study:

 1st2nd3rd
Advertisers Come From Away Come From Away Come From Away
Ad title Come From Away Welcome To The Rock: The Remarkable True Story of Broadway's Come From Away Come From Away's Global Productions Perform "Finale"
Ad text Limited time offer! Save up to $58 on orchestra seats for performances of Come From Away through ... Because we come from everywhere, we all come from away. Watch as this remarkable true story of fr... With five productions across three continents over two years, a kiss, a cod, and whatever's in be...
CTA type BOOK_TRAVEL N/A N/A
Ad format Video Video Video
Categories other Performance Art Theatre Performance Art Theatre
Duration 1 days 100 days 29 days
Like 645 231 886

Come From Away Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Come From Away” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Come From Away” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Come From Away” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Come From Away Welcome To The Rock: The Remarkable True Story of Broadway's Come From Away Come From Away's Global Productions Perform "Finale"
Ad text  Limited time offer! Save up to $58 on orchestra seats for performances of Come From Away through ...  Because we come from everywhere, we all come from away. Watch as this remarkable true story of fr...  With five productions across three continents over two years, a kiss, a cod, and whatever's in be...
Ad type  other  other  other
Ad word count 116  255  304

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Come From Away”, the text type used is other to obtain the best ad performance. “Come From Away” can use this copy style more. On the other hand, “Come From Away” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Come From Away” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Come From Away” are:BOOK_TRAVEL,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Come From Away” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Come From Away” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Come From Away” top 3 ads schedules are: 1 days,100 days, and 29 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Come From Away”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Come From Away” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Come From Away” ad case study report

If you want to check the best ad case study of other advertisers related to “Come From Away”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Come From Away”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.