Award-winning Case Study For Colgate Profissional Brasil By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Colgate Profissional Brasil”, or large enterprises, they have established a Facebook page for advertising and promotion. “Colgate Profissional Brasil” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Colgate Profissional Brasil” through the method of adspy!

Colgate Profissional Brasil Facebook ad Introduction by ad spy method

“Colgate Profissional Brasil” introduction:Sejam bem-vindos à Colgate Profissional Brasil! Aqui, dentistas, educadores e estudantes podem encontrar notícias e informações sobre o mundo da odontologia, além de compartilhar suas experiências e opiniões. Aproveitem!

“Colgate Profissional Brasil” Facebook ads last run:2020-02-22 07:42:22

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Colgate Profissional Brasil” ads data to help “Colgate Profissional Brasil” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Colgate Profissional Brasil”. In this report, we analyze in detail the best ad cases of “Colgate Profissional Brasil”.

Colgate Profissional Brasil Top3 Ads Case Study:

Advertisers Colgate Profissional Brasil Colgate Profissional Brasil Colgate Profissional Brasil
Ad title Vaga para consultor de higiene oral. Marketing fortalece dentistas e consultórios - Blog Colgate Profissional Colgate Profissional Brasil
Ad text Você tem interesse em trabalhar como consultor de higiene oral da Colgate? Gostaria de usar o seu... Marketing para dentistas? Pode e deve Além dessas dicas, você encontra conteúdo completo sobre o... Marketing para dentistas? Pode e deve Além dessas dicas, você encontra conteúdo completo sobre o...
Ad format Image Carousel Carousel
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 12 days 6 days 5 days
Like 203 3 0

Colgate Profissional Brasil Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Colgate Profissional Brasil” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Colgate Profissional Brasil” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Colgate Profissional Brasil” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Vaga para consultor de higiene oral. Marketing fortalece dentistas e consultórios - Blog Colgate Profissional Colgate Profissional Brasil
Ad text  Você tem interesse em trabalhar como consultor de higiene oral da Colgate? Gostaria de usar o seu...  Marketing para dentistas? Pode e deve Além dessas dicas, você encontra conteúdo completo sobre o...  Marketing para dentistas? Pode e deve Além dessas dicas, você encontra conteúdo completo sobre o...
Ad type  other  other  other
Ad word count 586  138  166

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Colgate Profissional Brasil”, the text type used is other to obtain the best ad performance. “Colgate Profissional Brasil” can use this copy style more. On the other hand, “Colgate Profissional Brasil” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Colgate Profissional Brasil” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Colgate Profissional Brasil” are:LEARN_MORE,N/A,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Colgate Profissional Brasil” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Colgate Profissional Brasil” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Colgate Profissional Brasil” top 3 ads schedules are: 12 days,6 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Colgate Profissional Brasil”‘s top 1 ad duration is 12 days. Every advertisement has a life cycle.
“Colgate Profissional Brasil” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Colgate Profissional Brasil” ad case study report

If you want to check the best ad case study of other advertisers related to “Colgate Profissional Brasil”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Colgate Profissional Brasil”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.