Award-winning Case Study For COAT MEE By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “COAT MEE”, or large enterprises, they have established a Facebook page for advertising and promotion. “COAT MEE” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “COAT MEE” through the method of adspy!

COAT MEE Facebook ad Introduction by ad spy method

“COAT MEE” introduction:จำหน่าย เสื้อ Coat, เสื้อกันหนาว,รองเท้า ,กระโปรง,ถุงน่อง จากต่างประเทศ

“COAT MEE” Facebook ads last run:2020-02-17 06:52:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “COAT MEE” ads data to help “COAT MEE” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “COAT MEE”. In this report, we analyze in detail the best ad cases of “COAT MEE”.

COAT MEE Top3 Ads Case Study:

Ad title COAT MEE Photos from COAT MEE's post Photos from COAT MEE's post
Ad text โอ๊ยดีงามมากกึ่งสูทกึ่งเดรส ❤️❤️ ใส่เป็นทางการหรือเปรี้ยวๆเข็ดฟันได้ เนื้อผ้าหนานิ่ม เหมาะใส่คู่... FIZZY WARM SET☁️☁️ ราคา 790 บาท สนใจสอบถามได้นะคะ หรือ สั่งซื้อ ☁️เสื้อช... ❄️❄️Lot3 เข้ามาแล้ว พร้อมส่งค่ะ ❄️❄️ สอบถามข้อมูลเพิ่มเติมหรือสั่งซื้อ สั่งเลยLINE : @coatmee (ม...
Ad format Carousel Carousel Carousel
Categories Clothing (Brand) Clothing (Brand) Clothing (Brand)
Duration 1 days 25 days 46 days
Like 0 51 23

COAT MEE Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “COAT MEE” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“COAT MEE” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “COAT MEE” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title COAT MEE Photos from COAT MEE's post Photos from COAT MEE's post
Ad text  โอ๊ยดีงามมากกึ่งสูทกึ่งเดรส ❤️❤️ ใส่เป็นทางการหรือเปรี้ยวๆเข็ดฟันได้ เนื้อผ้าหนานิ่ม เหมาะใส่คู่...  FIZZY WARM SET☁️☁️ ราคา 790 บาท สนใจสอบถามได้นะคะ หรือ สั่งซื้อ ☁️เสื้อช...  ❄️❄️Lot3 เข้ามาแล้ว พร้อมส่งค่ะ ❄️❄️ สอบถามข้อมูลเพิ่มเติมหรือสั่งซื้อ สั่งเลยLINE : @coatmee (ม...
Ad type  other  other  other
Ad word count 531  285  435

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “COAT MEE”, the text type used is other to obtain the best ad performance. “COAT MEE” can use this copy style more. On the other hand, “COAT MEE” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “COAT MEE” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “COAT MEE” are:VIEW_INSTAGRAM_PROFILE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “COAT MEE” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “COAT MEE” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “COAT MEE” top 3 ads schedules are: 1 days,25 days, and 46 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “COAT MEE”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“COAT MEE” should put ads in the best time period, so that ads get the most value in a limited time.

Related “COAT MEE” ad case study report

If you want to check the best ad case study of other advertisers related to “COAT MEE”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “COAT MEE”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.