Award-winning Case Study For Cinema City Bulgaria By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Cinema City Bulgaria”, or large enterprises, they have established a Facebook page for advertising and promotion. “Cinema City Bulgaria” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Cinema City Bulgaria” through the method of adspy!

Cinema City Bulgaria Facebook ad Introduction by ad spy method

“Cinema City Bulgaria” introduction:

“Cinema City Bulgaria” Facebook ads last run:2020-02-16 00:33:11

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Cinema City Bulgaria” ads data to help “Cinema City Bulgaria” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Cinema City Bulgaria”. In this report, we analyze in detail the best ad cases of “Cinema City Bulgaria”.

Cinema City Bulgaria Top3 Ads Case Study:

Advertisers Cinema City Bulgaria Cinema City Bulgaria Cinema City Bulgaria
Ad title СЕЛЕКЦИЯ ОСКАРИ в Cinema City КИНО СРЕЩИ в Cinema City Cinema City Bulgaria
Ad text  Отличното кино е в #CinemaCity! От 31 януари до 13 февруари гледайте най-добрите продукции за г... ❤ Удоволствието от филма е двойно, когато е споделено ❤ Участвайте в романтичната ни игра за Св.... Руси и опасни! Гледайте номинираните за Оскар Margot Robbie и Charlize Theron на спец. цена от 7лв.
Ad format Video Image Image
Categories other other other
Duration 18 days 12 days 10 days
Like 39 55 54

Cinema City Bulgaria Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Cinema City Bulgaria” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Cinema City Bulgaria” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Cinema City Bulgaria” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title СЕЛЕКЦИЯ ОСКАРИ в Cinema City КИНО СРЕЩИ в Cinema City Cinema City Bulgaria
Ad text   Отличното кино е в #CinemaCity! От 31 януари до 13 февруари гледайте най-добрите продукции за г...  ❤ Удоволствието от филма е двойно, когато е споделено ❤ Участвайте в романтичната ни игра за Св....  Руси и опасни! Гледайте номинираните за Оскар Margot Robbie и Charlize Theron на спец. цена от 7лв.
Ad type  other  other  other
Ad word count 231  224  99

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Cinema City Bulgaria”, the text type used is other to obtain the best ad performance. “Cinema City Bulgaria” can use this copy style more. On the other hand, “Cinema City Bulgaria” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Cinema City Bulgaria” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Cinema City Bulgaria” are:BOOK_TRAVEL,LEARN_MORE,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Cinema City Bulgaria” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Cinema City Bulgaria” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Cinema City Bulgaria” top 3 ads schedules are: 18 days,12 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Cinema City Bulgaria”‘s top 1 ad duration is 18 days. Every advertisement has a life cycle.
“Cinema City Bulgaria” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Cinema City Bulgaria” ad case study report

If you want to check the best ad case study of other advertisers related to “Cinema City Bulgaria”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Cinema City Bulgaria”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.