Award-winning Case Study For Chutney Records By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Chutney Records”, or large enterprises, they have established a Facebook page for advertising and promotion. “Chutney Records” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Chutney Records” through the method of adspy!

Chutney Records Facebook ad Introduction by ad spy method

“Chutney Records” introduction:An independent South African based record label

“Chutney Records” Facebook ads last run:2020-02-20 23:10:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Chutney Records” ads data to help “Chutney Records” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Chutney Records”. In this report, we analyze in detail the best ad cases of “Chutney Records”.

Chutney Records Top3 Ads Case Study:

Advertisers Chutney Records Chutney Records Chutney Records
Ad title Chutney Records Showcase I AM feat Rrotik (Brazil) - Sun 16 Dec | Nicci Beach Xmas compilation 2017 FREE DOWNLOAD
Ad text Chutney Records returns to Jolly Roger with a massive showcase. Feat Kyle Watson , Chunda Munki &... Sunday 16th December we bring you a brand new event I AM. Featuring 2 dance floors. I AM HOUSE ho... ATTENTION PRODUCERS - this one is for you. #FBF to our Xmas Compilation 2017 Every year we get ...
Ad format Image Image Image
Categories Record Label Record Label Record Label
Duration 18 days 6 days 5 days
Like 3 10 32

Chutney Records Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Chutney Records” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Chutney Records” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Chutney Records” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Chutney Records Showcase I AM feat Rrotik (Brazil) - Sun 16 Dec | Nicci Beach Xmas compilation 2017 FREE DOWNLOAD
Ad text  Chutney Records returns to Jolly Roger with a massive showcase. Feat Kyle Watson , Chunda Munki &...  Sunday 16th December we bring you a brand new event I AM. Featuring 2 dance floors. I AM HOUSE ho...  ATTENTION PRODUCERS - this one is for you. #FBF to our Xmas Compilation 2017 Every year we get ...
Ad type  other  other  other
Ad word count 108  159  673

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Chutney Records”, the text type used is other to obtain the best ad performance. “Chutney Records” can use this copy style more. On the other hand, “Chutney Records” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Chutney Records” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Chutney Records” are:EVENT_RSVP,EVENT_RSVP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Chutney Records” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Chutney Records” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Chutney Records” top 3 ads schedules are: 18 days,6 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Chutney Records”‘s top 1 ad duration is 18 days. Every advertisement has a life cycle.
“Chutney Records” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Chutney Records” ad case study report

If you want to check the best ad case study of other advertisers related to “Chutney Records”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Chutney Records”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.