Award-winning Case Study For China Press (中國報) By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “China Press (中國報)”, or large enterprises, they have established a Facebook page for advertising and promotion. “China Press (中國報)” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “China Press (中國報)” through the method of adspy!

China Press (中國報) Facebook ad Introduction by ad spy method

“China Press (中國報)” introduction:發源地:馬來西亞吉隆坡(Malaysia) 創辦日期:1946年2月1日 Daily Chinese Newspaper founded at Malaysia on 1st Feb, 1946

“China Press (中國報)” Facebook ads last run:2020-02-17 05:40:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “China Press (中國報)” ads data to help “China Press (中國報)” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “China Press (中國報)”. In this report, we analyze in detail the best ad cases of “China Press (中國報)”.

China Press (中國報) Top3 Ads Case Study:

Advertisers China Press (中國報) China Press (中國報) China Press (中國報)
Ad title ◤会员专区‧免费注册◢ 云顶新加坡 放弃竞标日大阪赌场|中國報 【新闻抢鲜报】2020-02-16 华为Nova 7i最佳情人节礼物 2月11-16日惊喜连连,还有机会赢取双人马尔代夫浪漫之旅!|中國報
Ad text 非常时期,不如先静观其变……再作打算 #这阵子的损失还需要时间恢复 ⬇看过来⬇ ✌WhatsApp中国报追新闻... 【抗病毒戒备】 旺姐:柬只检测20人  美妇两次检测皆呈阳性  经中国邮轮 不可靠港 其余乘客禁入境  大马没新确诊  再1人痊愈出院 【隔离靠自己?】马大新青年组织:不符条件 第十宿舍不应当... 现在预购nova 7i 还送 华为 Band 4手环!另外,华为还有闪销活动,只需RM2. 14就能抢购指定产品! #HuaweiNova7i #AllForLove #市场脉搏
Ad format Image Video Image
Categories other other other
Duration 1 days 1 days 1 days
Like 168 646 592

China Press (中國報) Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “China Press (中國報)” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“China Press (中國報)” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “China Press (中國報)” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title ◤会员专区‧免费注册◢ 云顶新加坡 放弃竞标日大阪赌场|中國報 【新闻抢鲜报】2020-02-16 华为Nova 7i最佳情人节礼物 2月11-16日惊喜连连,还有机会赢取双人马尔代夫浪漫之旅!|中國報
Ad text  非常时期,不如先静观其变……再作打算 #这阵子的损失还需要时间恢复 ⬇看过来⬇ ✌WhatsApp中国报追新闻...  【抗病毒戒备】 旺姐:柬只检测20人  美妇两次检测皆呈阳性  经中国邮轮 不可靠港 其余乘客禁入境  大马没新确诊  再1人痊愈出院 【隔离靠自己?】马大新青年组织:不符条件 第十宿舍不应当...  现在预购nova 7i 还送 华为 Band 4手环!另外,华为还有闪销活动,只需RM2. 14就能抢购指定产品! #HuaweiNova7i #AllForLove #市场脉搏
Ad type  other  other  other
Ad word count 355  302  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “China Press (中國報)”, the text type used is other to obtain the best ad performance. “China Press (中國報)” can use this copy style more. On the other hand, “China Press (中國報)” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “China Press (中國報)” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “China Press (中國報)” are:N/A,WATCH_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “China Press (中國報)” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “China Press (中國報)” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “China Press (中國報)” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “China Press (中國報)”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“China Press (中國報)” should put ads in the best time period, so that ads get the most value in a limited time.

Related “China Press (中國報)” ad case study report

If you want to check the best ad case study of other advertisers related to “China Press (中國報)”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “China Press (中國報)”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.