Award-winning Case Study For China Mobile Hong Kong By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “China Mobile Hong Kong”, or large enterprises, they have established a Facebook page for advertising and promotion. “China Mobile Hong Kong” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “China Mobile Hong Kong” through the method of adspy!

China Mobile Hong Kong Facebook ad Introduction by ad spy method

“China Mobile Hong Kong” introduction:中國移動香港有限公司 Facebook專頁

“China Mobile Hong Kong” Facebook ads last run:2020-02-17 05:12:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “China Mobile Hong Kong” ads data to help “China Mobile Hong Kong” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “China Mobile Hong Kong”. In this report, we analyze in detail the best ad cases of “China Mobile Hong Kong”.

China Mobile Hong Kong Top3 Ads Case Study:

Advertisers China Mobile Hong Kong China Mobile Hong Kong China Mobile Hong Kong
Ad title 【孖住上台享月費75折優惠】 China Mobile Hong Kong 特選屋苑限定:月費$78享1000M寬頻+ UTV電視盒子
Ad text 【孖住上台享月費75折優惠】 好嘢梗係要打孖嚟!而家新客戶喺推廣期內選用兩個指定全速服務計劃,兩個號碼都同時享月費7️5️折優惠啦!你仲可以: 靈活咁揀選服務計劃生效日期 自由搭配指定服務計劃 ... 【召喚摺機愛好者Samsung Galaxy Z Flip 搶先預訂!】 掛住摺機嘅你,又點可以錯過呢部 Samsung Galaxy Z Flip!擁有6.7吋無邊際開展式屏幕,一摺就只有手掌... 【網上限定 特選地址住戶優惠】 1000M寬頻只需$78/月*,免安裝費,送UTV Box電視盒子,立即查看您的地址覆蓋及可否享此優惠!可180日內彈性生效! 立即申請:http://bit....
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 8 days
Like 105 157 35

China Mobile Hong Kong Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “China Mobile Hong Kong” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“China Mobile Hong Kong” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “China Mobile Hong Kong” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 【孖住上台享月費75折優惠】 China Mobile Hong Kong 特選屋苑限定:月費$78享1000M寬頻+ UTV電視盒子
Ad text  【孖住上台享月費75折優惠】 好嘢梗係要打孖嚟!而家新客戶喺推廣期內選用兩個指定全速服務計劃,兩個號碼都同時享月費7️5️折優惠啦!你仲可以: 靈活咁揀選服務計劃生效日期 自由搭配指定服務計劃 ...  【召喚摺機愛好者Samsung Galaxy Z Flip 搶先預訂!】 掛住摺機嘅你,又點可以錯過呢部 Samsung Galaxy Z Flip!擁有6.7吋無邊際開展式屏幕,一摺就只有手掌...  【網上限定 特選地址住戶優惠】 1000M寬頻只需$78/月*,免安裝費,送UTV Box電視盒子,立即查看您的地址覆蓋及可否享此優惠!可180日內彈性生效! 立即申請:http://bit....
Ad type  other  other  other
Ad word count 300  316  163

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “China Mobile Hong Kong”, the text type used is other to obtain the best ad performance. “China Mobile Hong Kong” can use this copy style more. On the other hand, “China Mobile Hong Kong” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “China Mobile Hong Kong” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “China Mobile Hong Kong” are:GET_OFFER,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_OFFER” help “China Mobile Hong Kong” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “China Mobile Hong Kong” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “China Mobile Hong Kong” top 3 ads schedules are: 1 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “China Mobile Hong Kong”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“China Mobile Hong Kong” should put ads in the best time period, so that ads get the most value in a limited time.

Related “China Mobile Hong Kong” ad case study report

If you want to check the best ad case study of other advertisers related to “China Mobile Hong Kong”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “China Mobile Hong Kong”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.