Award-winning Case Study For Chilly Gonzales By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Chilly Gonzales”, or large enterprises, they have established a Facebook page for advertising and promotion. “Chilly Gonzales” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Chilly Gonzales” through the method of adspy!

Chilly Gonzales Facebook ad Introduction by ad spy method

“Chilly Gonzales” introduction:Grammy-winning Pianist, composer and entertainer from Canada, living in Europe

“Chilly Gonzales” Facebook ads last run:2020-02-12 12:48:11

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Chilly Gonzales” ads data to help “Chilly Gonzales” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Chilly Gonzales”. In this report, we analyze in detail the best ad cases of “Chilly Gonzales”.

Chilly Gonzales Top3 Ads Case Study:

Advertisers Chilly Gonzales Chilly Gonzales Chilly Gonzales
Ad title Chilly Gonzales – August 23 – Tickets Billets en vente maintenant! #Gonzervatory2019 - The Call
Ad text See you on August 23rd, Copenhagen! I’ll be the one behind the piano  Tenu en haute estime pour son approche du piano défiant les genres, son sens du spectacle et ses ...  Rappers, Singers & Instrumentalists Hear The Call for #Gonzervatory2019 and win a 10-day Trip...
Ad format Image Image Video
Categories Musician/Band Musician/Band Musician/Band
Duration 135 days 49 days 31 days
Like 87 14 688

Chilly Gonzales Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Chilly Gonzales” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Chilly Gonzales” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Chilly Gonzales” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Chilly Gonzales – August 23 – Tickets Billets en vente maintenant! #Gonzervatory2019 - The Call
Ad text  See you on August 23rd, Copenhagen! I’ll be the one behind the piano  Tenu en haute estime pour son approche du piano défiant les genres, son sens du spectacle et ses ...   Rappers, Singers & Instrumentalists Hear The Call for #Gonzervatory2019 and win a 10-day Trip...
Ad type  other  other  other
Ad word count 69  245  237

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Chilly Gonzales”, the text type used is other to obtain the best ad performance. “Chilly Gonzales” can use this copy style more. On the other hand, “Chilly Gonzales” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Chilly Gonzales” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Chilly Gonzales” are:SHOP_NOW,BUY_TICKETS,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Chilly Gonzales” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Chilly Gonzales” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Chilly Gonzales” top 3 ads schedules are: 135 days,49 days, and 31 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Chilly Gonzales”‘s top 1 ad duration is 135 days. Every advertisement has a life cycle.
“Chilly Gonzales” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Chilly Gonzales” ad case study report

If you want to check the best ad case study of other advertisers related to “Chilly Gonzales”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Chilly Gonzales”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.