Award-winning Case Study For Chester Ng By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Chester Ng”, or large enterprises, they have established a Facebook page for advertising and promotion. “Chester Ng” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Chester Ng” through the method of adspy!

Chester Ng Facebook ad Introduction by ad spy method

“Chester Ng” introduction:TV Commercial Director , Cinematographer, Photographer Based in Hong Kong & Tokyo for Film or photography production :

“Chester Ng” Facebook ads last run:2020-02-21 01:54:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Chester Ng” ads data to help “Chester Ng” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Chester Ng”. In this report, we analyze in detail the best ad cases of “Chester Ng”.

Chester Ng Top3 Ads Case Study:

Advertisers Chester Ng Chester Ng Chester Ng
Ad title Photos from Chester Ng's post Chester Ng 全港首個智能泊車服務 - 智易泊登場 - Mira Place
Ad text 無論工作幾忙都要定時定候為愛車做定期保養同檢查。 平治 Drop & Go 服務新增左沙田凱悅酒店嘅「汔車取送點」,上午放低部車做檢查,最快即日傍晚就可以拎返,啱晒住新界嘅朋友! Zung ... Just drove the E53 AMG to Drop & Go service by Zung Fu . 無論工作幾忙都要定時定候為愛車做定期保養同檢查。 平治 Drop & Go 服務... Best invention ever! No more queuing for parking in TST! Book your parking space through APPs and...
Ad format Carousel Carousel Image
Categories Producer Producer Producer
Duration 6 days 1 days 13 days
Like 57 0 30

Chester Ng Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Chester Ng” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Chester Ng” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Chester Ng” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Chester Ng's post Chester Ng 全港首個智能泊車服務 - 智易泊登場 - Mira Place
Ad text  無論工作幾忙都要定時定候為愛車做定期保養同檢查。 平治 Drop & Go 服務新增左沙田凱悅酒店嘅「汔車取送點」,上午放低部車做檢查,最快即日傍晚就可以拎返,啱晒住新界嘅朋友! Zung ...  Just drove the E53 AMG to Drop & Go service by Zung Fu . 無論工作幾忙都要定時定候為愛車做定期保養同檢查。 平治 Drop & Go 服務...  Best invention ever! No more queuing for parking in TST! Book your parking space through APPs and...
Ad type  other  other  other
Ad word count 186  231  378

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Chester Ng”, the text type used is other to obtain the best ad performance. “Chester Ng” can use this copy style more. On the other hand, “Chester Ng” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Chester Ng” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Chester Ng” are:N/A,VIEW_INSTAGRAM_PROFILE,DOWNLOAD.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Chester Ng” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Chester Ng” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Chester Ng” top 3 ads schedules are: 6 days,1 days, and 13 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Chester Ng”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Chester Ng” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Chester Ng” ad case study report

If you want to check the best ad case study of other advertisers related to “Chester Ng”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Chester Ng”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.