Award-winning Case Study For Charity Pro Travel By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Charity Pro Travel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Charity Pro Travel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Charity Pro Travel” through the method of adspy!

Charity Pro Travel Facebook ad Introduction by ad spy method

“Charity Pro Travel” introduction:Charity pro travel is a revolutionary, International travel site that donates commissions to both selected and consumer chosen charities. Every time you travel, Charity Pro Travel donates to your charity or choice!

“Charity Pro Travel” Facebook ads last run:2020-02-22 17:20:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Charity Pro Travel” ads data to help “Charity Pro Travel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Charity Pro Travel”. In this report, we analyze in detail the best ad cases of “Charity Pro Travel”.

Charity Pro Travel Top3 Ads Case Study:

Advertisers Charity Pro Travel Charity Pro Travel Charity Pro Travel
Ad title Charity Pro Travel You take the vacation Charity Pro Travel
Ad text We just donated, and all it took was you going on the trip you were already planning. We traveled for the holidays, and helped our favorite charity. Where do you want to go? 
Ad format Image Image Image
Categories Travel Agency Travel Agency Travel Agency
Duration 185 days 51 days 185 days
Like 0 0 3

Charity Pro Travel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Charity Pro Travel” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Charity Pro Travel” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Charity Pro Travel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Charity Pro Travel You take the vacation Charity Pro Travel
Ad text  We just donated, and all it took was you going on the trip you were already planning.  We traveled for the holidays, and helped our favorite charity. Where do you want to go?  
Ad type  other  other  other
Ad word count 85  87  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Charity Pro Travel”, the text type used is other to obtain the best ad performance. “Charity Pro Travel” can use this copy style more. On the other hand, “Charity Pro Travel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Charity Pro Travel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Charity Pro Travel” are:N/A,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Charity Pro Travel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Charity Pro Travel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Charity Pro Travel” top 3 ads schedules are: 185 days,51 days, and 185 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Charity Pro Travel”‘s top 1 ad duration is 185 days. Every advertisement has a life cycle.
“Charity Pro Travel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Charity Pro Travel” ad case study report

If you want to check the best ad case study of other advertisers related to “Charity Pro Travel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Charity Pro Travel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.