Award-winning Case Study For Change Zone By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Change Zone”, or large enterprises, they have established a Facebook page for advertising and promotion. “Change Zone” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Change Zone” through the method of adspy!

Change Zone Facebook ad Introduction by ad spy method

“Change Zone” introduction:Coaching and mentoring positive change. Website: http://www.changezone.com Contact us: 5666848 / 0799440133

“Change Zone” Facebook ads last run:2020-02-17 07:08:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Change Zone” ads data to help “Change Zone” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Change Zone”. In this report, we analyze in detail the best ad cases of “Change Zone”.

Change Zone Top3 Ads Case Study:

 1st2nd3rd
Advertisers Change Zone Change Zone Change Zone
Ad title الحقيبة المتكاملة للتدريب الإداري 20% Annual Discount | Digital Marketing In Practice ® Summaries & Tools in Business Administration
Ad text  *20% الخصم السنوي على رسوم البرنامج* Digital Marketing In Practice ® برنامج متكامل و مفصل للت... تعلن جامعة الاميرة سمية للتكنولوجيا بالتعاون مع شركة ChangeZone عن عقد الدورة التدريبية بعنوان ال...
CTA type LEARN_MORE N/A EVENT_RSVP
Ad format Image Image Image
Categories other N/A Business Consultant
Duration 1 days 1 days 1 days
Like 0 0 42

Change Zone Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Change Zone” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Change Zone” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Change Zone” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title الحقيبة المتكاملة للتدريب الإداري 20% Annual Discount | Digital Marketing In Practice ® Summaries & Tools in Business Administration
Ad text    *20% الخصم السنوي على رسوم البرنامج* Digital Marketing In Practice ® برنامج متكامل و مفصل للت...  تعلن جامعة الاميرة سمية للتكنولوجيا بالتعاون مع شركة ChangeZone عن عقد الدورة التدريبية بعنوان ال...
Ad type  other  other  other
Ad word count 0  719  357

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Change Zone”, the text type used is other to obtain the best ad performance. “Change Zone” can use this copy style more. On the other hand, “Change Zone” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Change Zone” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Change Zone” are:LEARN_MORE,N/A,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Change Zone” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Change Zone” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Change Zone” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Change Zone”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Change Zone” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Change Zone” ad case study report

If you want to check the best ad case study of other advertisers related to “Change Zone”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Change Zone”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.