Award-winning Case Study For Cerveja Itaipava By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Cerveja Itaipava”, or large enterprises, they have established a Facebook page for advertising and promotion. “Cerveja Itaipava” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Cerveja Itaipava” through the method of adspy!

Cerveja Itaipava Facebook ad Introduction by ad spy method

“Cerveja Itaipava” introduction:Pra quem vive no clima Verão 100% o ano inteiro, aqui é o seu lugar. Seja bem-vindo! #VerãoItaipava

“Cerveja Itaipava” Facebook ads last run:2020-02-20 20:52:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Cerveja Itaipava” ads data to help “Cerveja Itaipava” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Cerveja Itaipava”. In this report, we analyze in detail the best ad cases of “Cerveja Itaipava”.

Cerveja Itaipava Top3 Ads Case Study:

Advertisers Cerveja Itaipava Cerveja Itaipava Cerveja Itaipava
Ad title Verão Itaipava  Cerveja Itaipava
Ad text Som 100% é o que a latinha de Itaipava faz quando é aberta. #100PorCentoVerão #VerãoMaisItaipava ... Looks, fantasias e muito glitter! O Carnaval tá 100% Verão e a galera tá arrasando na criativid... Pro Carnaval ser 100% Verão, não pode faltar o registro dos melhores momentos, né? O @andrenic...
Ad format Video Video Video
Categories other other other
Duration 4 days 1 days 1 days
Like 1947 8243 1430

Cerveja Itaipava Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Cerveja Itaipava” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Cerveja Itaipava” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Cerveja Itaipava” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Verão Itaipava Cerveja Itaipava
Ad text  Som 100% é o que a latinha de Itaipava faz quando é aberta. #100PorCentoVerão #VerãoMaisItaipava ...  Looks, fantasias e muito glitter! O Carnaval tá 100% Verão e a galera tá arrasando na criativid...  Pro Carnaval ser 100% Verão, não pode faltar o registro dos melhores momentos, né? O @andrenic...
Ad type  other  other  other
Ad word count 129  184  298

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Cerveja Itaipava”, the text type used is other to obtain the best ad performance. “Cerveja Itaipava” can use this copy style more. On the other hand, “Cerveja Itaipava” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Cerveja Itaipava” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Cerveja Itaipava” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Cerveja Itaipava” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Cerveja Itaipava” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Cerveja Itaipava” top 3 ads schedules are: 4 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Cerveja Itaipava”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Cerveja Itaipava” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Cerveja Itaipava” ad case study report

If you want to check the best ad case study of other advertisers related to “Cerveja Itaipava”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Cerveja Itaipava”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.